⚡ A/B Testing in Malaysia

A/B testing tools are software solutions that allow users to compare two or more versions of a webpage, application, or element to determine which performs better.

Malaysia is a Southeast Asian country with a population of over 34 million people.

According to our data, A/B testing tools are used on 1.1% of websites from Malaysia.

Statistics based on 11K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top A/B testing tools in Malaysia in 2026, based on market share.

The most popular is Crazy Egg with a share of 17.9%, followed by VWO with 17.1% and Optimizely with 10.6%.

🚀 Highlights

Here is a list of the top tools that are more popular in Malaysia than worldwide.
Differences between global and country rankings are shown in parentheses.

✨ Best A/B Testing Tools

Below is a more detailed list of the top 25 of the 27 A/B testing tools used on sites from Malaysia, ranked by their market share.

RankNameMarket share
1
Crazy Egg
La Mirada, California, United States

An analytics platform that allows users to track visitor behavior and optimize conversions using heatmaps, session recordings, click tracking, scrollmaps, and A/B testing.

$29+/month
2
VWO
Delhi, India

A comprehensive visual website analytics, optimization, and A/B testing platform for running experiments and improving digital user experiences across websites and apps.

$2,064+/year
3
Optimizely
New York, United States

A digital experience platform that specializes in content management, e-commerce personalization, experimentation, and feature delivery.

$36,000+/year
4
Shogun
Walnut, California, United States

An e-commerce optimization and personalization platform for Shopify that provides a visual page builder and A/B testing tools.

$39+/month
5
OptinMonster
West Palm Beach, Florida, United States

A conversion optimization and lead generation platform that helps websites turn visitors into subscribers or customers using targeted onsite campaigns such as popups and opt-in forms.

Free$7+/month
6
OptiMonk
Debrecen, Hungary

A conversion rate optimization platform for e-commerce businesses that provides popups, gamification widgets, website personalization, and A/B testing.

Free$29+/month
7
Adobe Target
San Jose, California, United States

Used by marketers to design and execute online tests, create behavior-based audience segments, and automate content targeting.

$50,000/year
8
Zoho PageSense
Chennai, India

A conversion rate optimization and web analytics platform that enables businesses to use heatmaps and session recordings, track conversion funnels, and run A/B and split-URL tests.

$20+/month
9
PostHog
San Francisco, California, United States

An open-source product analytics platform available as a self-hosted deployment or managed cloud service.

FreeOpen source$$$
10
Kameleoon
Paris, France

An A/B testing, full stack, AI-powered personalization platform for mid-sized to enterprise companies.

$35,000+/year
11
AB Tasty
Paris, France

A digital experience platform that enables website teams to run A/B testing, multivariate tests, personalized content experiments, and user experience optimization.

$1,000+/month
12
Convertful
Tortola, British Virgin Islands

A lead generation tool that can be used to create pop-ups, scroll boxes, floating action buttons, spin-to-win and scratch card widgets and more.

$9+/month
13
Nosto
Helsinki, Finland

An intelligent commerce experience platform that integrates with e-commerce systems such as Shopify, Magento, Adobe Commerce, Shopware, BigCommerce, and VTEX to deliver personalized shopping experiences.

$$$
14
ClickFunnels
Canton, Georgia, United States

An online software platform designed to help businesses create custom sales and marketing funnels.

$97+/month
15
FigPii
Chicago, Illinois, United States

A conversion optimization and web analytics platform that includes heatmaps, session replay videos, online surveys and A/B testing.

Free$149.99+/month
16
Monetate
Dallas, Texas, United States

A personalization platform packed with business-focused A/B testing tools that simplify the process of testing and experimentation.

$1,000+/month
17
Visually

A no-code conversion rate optimization tool for Shopify that allows customers to A/B test, optimize, and personalize the user experience through a visual editor.

$15+/month
18
WebEngage
Mumbai, India

A full-stack marketing automation suite that drives growth for consumer businesses by enabling them to engage users via multiple channels such as Push, In-app, SMS, Email, Facebook, Instagram, and WhatsApp.

$199/user/year
19
Omniconvert
Bucharest, Romania

A complete conversion optimization solution that integrates A/B testing, personalization, overlays, and surveys.

Free$273+/month
20
Intelligems
Middletown, Delaware, United States

A data-driven profit optimization platform that helps e-commerce merchants optimize their content, prices, discounts, and shipping rates.

$69+/month
21
Instapage
San Francisco, California, United States

A cloud-based landing page builder that provides a library of over 500 customizable layouts and reusable content blocks.

$99+/month
22
Freshmarketer
San Mateo, California, United States

A complete marketing automation suite that helps you manage your contacts and lists, design, and deliver compelling marketing campaigns.

Free$18+/month
23
Webtrends Optimize
Egham, United Kingdom

An enterprise-grade A/B testing and personalisation platform using conversion rate optimisation tools.

Free tier$179+/month
24
Inspectlet
Santa Clara, California, United States

A website analytics tool that helps businesses understand how visitors interact with their sites by capturing behavioral data beyond traditional metrics.

Free$39+/month
25
Convert
Claymont, Delaware, United States

An advanced A/B testing and personalization platform for websites and web apps.

$399+/month

👉 See Also

🗃️ About This Data