Amazon Ad Server

Amazon, Seattle, Washington, United States

Amazon Ad Server is a global, multi-channel ad server used to create, distribute, customize, measure, and optimize campaigns.

According to our data, Amazon Ad Server ranks 60th among the online advertising platforms we track.
It has 0.2% of the advertising market share and is detected on 0.04% of all websites.

📊 Rankings and Market Share

🏆 Amazon Ad Server Awards

⚡ Sites Using Amazon Ad Server

We have data on 1,225 websites that use Amazon Ad Server advertising technology. Here is a list of some of the top ranked ones.

The highest rated site using Amazon Ad Server is facebook.com.

#WebsiteRankCountryLanguage
1 facebook.com #2 United States English
2 instagram.com #5 United States English
3 whatsapp.com #48 United States English
4 mail.ru #123 Russia Russian
5 meta.com #203 United States English
6 ok.ru #295 Russia English
7 corriere.it #330 Italy Italian
8 threads.com #386 United States English
9 audible.com #543 United States American English
10 novinky.cz #547 Czech Republic Czech
11 yandex.kz #591 Kazakhstan Russian
12 messenger.com #1,121 United States English
13 ubereats.com #1,305 United States American English
14 toyota.com #1,629 English
15 detik.com #1,734 Indonesia Indonesian
16 developers.facebook.com United States English
17 web.facebook.com United States English
18 atptour.com #2,381 United States English
19 help.instagram.com United States English
20 questdiagnostics.com #2,520 United States English

📈 Usage Statistics

Most of the sites that use Amazon Ad Server:

Most of the sites using Amazon Ad Server are from Turkey, the United States, and Australia.

  • Turkey 23.7%
  • United States 21.8%
  • Australia 7.5%
  • United Kingdom 5%
  • Italy 4.9%
  • Russia 3.6%
  • Spain 2.7%
  • Greece 2.6%
  • Germany 2.4%
  • Other 25.8%

Most Amazon Ad Server users speak English, Turkish, or Italian.

  • English 50.8%
  • Turkish 21.1%
  • Italian 4.3%
  • Spanish 3.4%
  • Russian 3.2%
  • German 3.2%
  • Greek 2.3%
  • French 1.7%
  • Indonesian 1.4%
  • Other 8.6%

Amazon Ad Server advertising technology is especially popular on .com and .com.tr top-level domains.

  • .com 47%
  • .com.tr 6%
  • .org 4.6%
  • .com.au 3.9%
  • .it 3.8%
  • .ru 2.9%
  • .co.uk 2.4%
  • .gr 2.2%
  • .de 1.9%
  • Other 25.3%

The primary market segments for websites utilizing Amazon Ad Server include business, general news, and marketing and merchandising.

  • Business 14.7%
  • General News 12.7%
  • Marketing/Merchandising 8.7%
  • Health 8.5%
  • Finance/Banking 7.1%
  • Online Shopping 5%
  • Education/Reference 3.8%
  • Motor Vehicles 3.8%
  • Entertainment 3.6%
  • Other 32.1%

🕵️ Similar Technologies

These are some of the best Amazon Ad Server alternatives.

RankName
7
Google Ad Manager
Mountain View, California, United States

An ad management and ad exchange platform for large publishers who have significant direct sales, that enables them to serve and sell advertising inventory across websites and mobile apps.
9
Criteo
Paris, France

A French performance advertising platform focused on commerce media and retargeting.
14
Adobe Advertising
San Jose, California, United States

A cross-channel platform that offers brands the ability to plan, buy, manage, measure, analyze and optimize display, video, native, mobile, audio, search and connected TV advertising campaigns.
23
OpenX
Pasadena, California, United States

A programmatic advertising and supply-side platform that helps publishers monetize digital inventory across web, mobile, video, and connected TV.
35
Equativ
Paris, France

Offers a comprehensive suite of buy-side and sell-side ad tech solutions, including its own independent ad server, SSP and buyer tools.

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💬 Frequently Asked Questions

What is the company behind Amazon Ad Server?

Amazon Ad Server is owned by Amazon.com, Inc., headquartered in Seattle, Washington, United States.

Which country uses Amazon Ad Server the most?

The majority of Amazon Ad Server users are from Turkey.

Who uses Amazon Ad Server?

According to our data, Amazon Ad Server is used on over a thousand sites, including facebook.com, instagram.com, and whatsapp.com.

Do academic institutions use Amazon Ad Server?

Yes. Overall, we know of 14 academic websites in the United States that use Amazon Ad Server.

How does Amazon Ad Server compare to its competitors?

Amazon Ad Server is a moderately popular advertising technology, ranking ahead of 139 other online advertising platforms we track.

What are the alternatives to Amazon Ad Server?

Alternatives and possible competitors to Amazon Ad Server may include Google Ad Manager, Criteo, and Adobe Advertising.

👉 See Also

Statistics were last calculated on .
For details, see our methodology and disclaimer.