Amazon Ad Server

Amazon, Seattle, Washington, United States

Amazon Ad Server is a global, multi-channel ad server used to create, distribute, customize, measure, and optimize campaigns.

According to our data, Amazon Ad Server ranks 62th among the online advertising platforms we track.
It has 0.2% of the advertising market share and is detected on 0.04% of all websites.

It is especially popular in Turkey, where it appears on 0.7% of all websites, and in the United States, where it appears on 0.05%.

πŸ“Š Rankings and Market Share

πŸ† Amazon Ad Server Awards

⚑ Sites Using Amazon Ad Server

We have data on 1,461 websites that use Amazon Ad Server advertising technology. Here is a list of some of the top ranked ones.

The highest rated site using Amazon Ad Server is facebook.com.

#WebsiteRankCountryLanguage
1 facebook.com #2 United States English
2 instagram.com #5 United States English
3 whatsapp.com #20 United States English
4 threads.com #71 United States English
5 mail.ru #119 Russia Russian
6 meta.com #123 United States English
7 corriere.it #296 Italy Italian
8 messenger.com #336 United States English
9 novinky.cz #453 Czech Republic Czech
10 dailymail.com #556 United Kingdom English
11 api.whatsapp.com United States English
12 redbus.in #718 India English
13 playhop.com #782 Russia English
14 m.facebook.com United States English
15 detik.com #1,331 Indonesia Indonesian
16 ubereats.com #1,421 United States American English
17 amazon.jobs #1,816 United States English
18 ets.org #2,012 English
19 developers.facebook.com United States English
20 toyota.com #2,139 United States English

πŸ“ˆ Usage Statistics

Most of the sites that use Amazon Ad Server:

Most of the sites using Amazon Ad Server are from the United States, Turkey, and Australia.

  • United States 23.4%
  • Turkey 22.1%
  • Australia 7.7%
  • United Kingdom 5.1%
  • Italy 4.2%
  • Spain 3%
  • Russia 2.5%
  • Switzerland 2.4%
  • France 2.1%
  • Other 27.5%

Most Amazon Ad Server users speak English, Turkish, or Spanish.

  • English 51.1%
  • Turkish 20.2%
  • Spanish 4.2%
  • Italian 3.8%
  • German 3.1%
  • Russian 2.2%
  • French 2.1%
  • Greek 1.8%
  • Indonesian 1.3%
  • Other 10.2%

Amazon Ad Server advertising technology is especially popular on .com and .com.tr top-level domains.

  • .com 46.6%
  • .com.tr 5.3%
  • .org 4.2%
  • .com.au 3.6%
  • .it 3.6%
  • .co.uk 2.6%
  • .ru 2.1%
  • .gov.au 2%
  • .net 1.8%
  • Other 28.2%

The primary market segments for websites utilizing Amazon Ad Server include business, general news, and health.

  • Business 15.2%
  • General News 12.4%
  • Health 8.4%
  • Marketing/Merchandising 7.5%
  • Finance/Banking 7.3%
  • Online Shopping 5%
  • Travel 4.5%
  • Entertainment 4.1%
  • Education/Reference 3.6%
  • Other 32%

πŸ•΅οΈ Similar Technologies

These are some of the best Amazon Ad Server alternatives.

RankName
6
Google Ad Manager
Mountain View, California, United States

An ad management and ad exchange platform for large publishers who have significant direct sales, that enables them to serve and sell advertising inventory across websites and mobile apps.

9
Criteo
Paris, France

A French performance advertising platform focused on commerce media and retargeting.

13
Adobe Advertising
San Jose, California, United States

A cross-channel platform that offers brands the ability to plan, buy, manage, measure, analyze and optimize display, video, native, mobile, audio, search and connected TV advertising campaigns.

28
OpenX
Pasadena, California, United States

A programmatic advertising and supply-side platform that helps publishers monetize digital inventory across web, mobile, video, and connected TV.

35
Equativ
Paris, France

Offers a comprehensive suite of buy-side and sell-side ad tech solutions, including its own independent ad server, SSP and buyer tools.

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πŸ’¬ Frequently Asked Questions

What is the company behind Amazon Ad Server?

Amazon Ad Server is owned by Amazon.com, Inc., headquartered in Seattle, Washington, United States.

Which country uses Amazon Ad Server the most?

The majority of Amazon Ad Server users are from the United States.

Who uses Amazon Ad Server?

According to our data, Amazon Ad Server is used on over a thousand sites, including facebook.com, instagram.com, and whatsapp.com.

Is Amazon Ad Server used on government websites?

In total, we found Amazon Ad Server on 29 government sites in Australia.

Do academic institutions use Amazon Ad Server?

Yes. Overall, we know of 13 academic websites in the United States that use Amazon Ad Server.

How does Amazon Ad Server compare to the competition?

Amazon Ad Server is a moderately popular advertising technology, ranking ahead of 140 other online advertising platforms we track.

What are the alternatives to Amazon Ad Server?

Alternatives and possible competitors to Amazon Ad Server may include Google Ad Manager, Criteo, and Adobe Advertising.

πŸ‘‰ See Also

πŸ—ƒοΈ About This Data