Basis

Chicago, Illinois, United States

Basis is a digital advertising platform that unifies programmatic buying, workflow automation and business intelligence.

According to our data, Basis ranks 56th among the online advertising platforms we track.
It has 0.3% of the advertising market share and is detected on 0.04% of all websites.

πŸ“Š Rankings and Market Share

πŸ† Basis Awards

⚑ Sites Using Basis

We have data on 1,317 websites that use Basis advertising technology. Here is a list of some of the top ranked ones.

The highest rated site using Basis is sagepub.com.

#WebsiteRankCountryLanguage
1 sagepub.com #342 United Kingdom English
2 eset.com #1,333 United States American English
3 toyota.com #1,629 English
4 redhat.com #2,653 United States English
5 webpt.com #3,036 United States American English
6 paypay.ne.jp #3,863 Japan Japanese
7 scribehow.com #5,406 United States English
8 fluke.com #7,340 United States American English
9 ncaa.org #7,466 United States English
10 foxit.com #7,481 English
11 columbia.com #10,232 United States American English
12 realpage.com #11,488 United States English
13 remax.com #12,082 United States English
14 thehartford.com #12,102 English
15 adn.com #12,586 English
16 bnsf.com #13,382 United States English
17 northwell.edu #13,664 United States English
18 clarosports.com #14,022 Mexico Spanish
19 nyulangone.org #15,358 United States English
20 mining.com #16,441 American English

πŸ“ˆ Usage Statistics

Most of the sites that use Basis:

Most of the sites using Basis are from the United States.

  • United States 69.4%
  • France 4.4%
  • Spain 3.1%
  • Canada 3%
  • Switzerland 2.9%
  • United Kingdom 2.8%
  • Italy 1.9%
  • Brazil 1.4%
  • Germany 1.4%
  • Other 9.7%

Most Basis users speak English, French, or Spanish.

  • English 85.1%
  • French 5%
  • Spanish 4%
  • Italian 1.6%
  • German 1.2%
  • Portuguese 1.1%
  • Czech 0.5%
  • Japanese 0.4%
  • Finnish 0.4%
  • Other 0.7%

Basis advertising technology is especially popular on .com and .org top-level domains.

  • .com 64.4%
  • .org 13%
  • .edu 2.3%
  • .net 1.7%
  • .ca 1.7%
  • .fr 1.7%
  • .ch 1.7%
  • .it 1.2%
  • .co.uk 1.1%
  • Other 11.2%

The primary market segments for websites utilizing Basis include business, marketing and merchandising, and education and reference.

  • Business 17.8%
  • Marketing/Merchandising 9.1%
  • Education/Reference 8.7%
  • Online Shopping 7%
  • Finance/Banking 6.3%
  • Health 5.3%
  • General News 3.8%
  • Software/Hardware 3.6%
  • Real Estate 3.4%
  • Other 35%

πŸ•΅οΈ Similar Technologies

These are some of the best Basis alternatives.

RankName
9
Criteo
Paris, France

A French performance advertising platform focused on commerce media and retargeting.

21
Magnite
New York, United States

An omnichannel supply-side and CTV/video advertising platform formed in 2020 through the merger of Rubicon Project and Telaria.

23
OpenX
Pasadena, California, United States

A programmatic advertising and supply-side platform that helps publishers monetize digital inventory across web, mobile, video, and connected TV.

25
PubMatic
Redwood City, California, United States

A supply-side programmatic advertising platform.

42
Sovrn
Boulder, Colorado, United States

A programmatic advertising and publisher platform.

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πŸ’¬ Frequently Asked Questions

Where is Basis's headquarters?

Basis is located in Chicago, Illinois, United States.

Which country uses Basis the most?

The majority of Basis users are from the United States.

Who uses Basis?

According to our data, Basis is used on over a thousand sites, including such established ones as sagepub.com, eset.com, and toyota.com.

Is Basis used on government websites?

In total, we found Basis on 3 government sites in the United States.

Do academic institutions use Basis?

Yes. The most prominent of these is northwell.edu. Overall, we know of 30 academic websites in the United States that use Basis.

How does Basis compare to its competitors?

Basis is a moderately popular advertising technology, ranking ahead of 143 other online advertising platforms we track.

What are the alternatives to Basis?

Alternatives and possible competitors to Basis may include Criteo, Magnite, and OpenX.

Statistics were last calculated on .
For details, see our methodology and disclaimer.