Outbrain

Outbrain Inc., New York, United States

Outbrain is a content discovery and native advertising platform that helps advertisers promote sponsored content and recommendations on publisher sites.

It uses AI-driven targeting to deliver native ads and personalized content recommendations, supports multiple ad formats including native, carousel, video and app install ads, offers audience segmentation and real-time optimization, and serves billions of impressions monthly across more than 55 countries.

According to our data, Outbrain ranks 22th among the online advertising platforms we track.
It has 0.9% of the advertising market share and is detected on 0.1% of all websites.

🏠 Website
- outbrain.com #38,783

💸 Pricing

Revenue share70%

📊 Rankings and Market Share

Advertising
- Rank: 22
- Market share: 0.9%

🏆 Outbrain Awards

⭐ 4th most popular in Israel in the Advertising category.
⭐ 10th most popular in Singapore in the Advertising category.
🔥 12nd most popular in Belgium in the Advertising category.
🔥 13rd most popular in Germany in the Advertising category.
🔥 13rd most popular in France in the Advertising category.
🔥 14th most popular in Italy in the Advertising category.
🔥 14th most popular in Turkey in the Advertising category.
🔥 15th most popular in Switzerland in the Advertising category.
🔥 17th most popular in the United Kingdom in the Advertising category.
🔥 17th most popular in Australia in the Advertising category.

⚡ Sites Using Outbrain

We have data on 4,420 websites that use Outbrain advertising technology. Here is a list of some of the top ranked ones.

The highest rated site using Outbrain is cnn.com.

#	Website	Rank	Country	Language
1	cnn.com	#67	United States	English
2	washingtonpost.com	#104		English
3	foxnews.com	#201	United States	English
4	huffpost.com	#217	United States	English
5	sagepub.com	#342	United Kingdom	English
6	franceinfo.fr	#384	France	French
7	merkur.de	#572	Germany	German
8	ilmeteo.it	#615	Italy	Italian
9	nesine.com	#662	Turkey	Turkish
10	hochi.news	#739	Japan	Japanese
11	trilltrill.jp	#868	Japan	Japanese
12	americanexpress.com	#988		American English
13	garmin.com	#991	United States	American English
14	variety.com	#1,013	United States	American English
15	asahi.com	#1,100	Japan	Japanese
16	wunderground.com	#1,255		English
17	ubereats.com	#1,305	United States	American English
18	ilsole24ore.com	#1,330	Italy	Italian
19	cloudinary.com	#1,359		English
20	foxbusiness.com	#1,401	United States	English

📈 Usage Statistics

Most of the sites that use Outbrain:

are located in the United States
have content in English
use the .com domain extension
fall into the Online Shopping category.

🌎 Countries📢 Languages⭐ TLDs🗃️ Domain Categories

Most of the sites using Outbrain are from the United States, Germany, and the United Kingdom.

Most Outbrain users speak English, German, or French.

Outbrain advertising technology is especially popular on .com, .de, and .co.uk top-level domains.

The primary market segments for websites utilizing Outbrain include online shopping, general news, and business.

🕵️ Similar Technologies

These are some of the best Outbrain alternatives.

Rank	Name
13	Taboola New York, United States A native advertising platform that connects publishers with a network of advertisers interested in placing sponsored content on their sites. $$$
17	AdRoll San Francisco, California, United States A digital advertising platform with an AI-powered bidding engine, dynamic personalization, and advanced audience modeling and targeting. $36+/month
33	Yahoo Advertising New York, United States A pay-per-click digital advertising platform.
39	MGID Santa Monica, California, United States A performance-driven platform for real-time buying, selling and management of native ads.
51	TripleLift New York, United States A programmatic advertising platform focused on native ads.