mParticle
mParticle is an AI-driven customer data platform that simplifies the collection and connection of user data to hundreds of vendors, eliminating the need to manage multiple integrations.
According to our data, mParticle ranks 34th among the customer data platforms we track.
It has 0.2% of the CDP market share and is present on 0.005% of all websites.
- 🏠 Website
💸 Pricing
📊 Rankings and Market Share
- CDP
- Rank: 34
- Market share: 0.2%
🏆 mParticle Awards
- ⬆️ 25th most popular in the United States in the CDP category.
⚡ Sites Using mParticle
We have data on 171 websites that use the mParticle CDP. Here is a list of some of the top ranked ones.
The highest rated site using mParticle is bbc.com.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | #65 | United Kingdom | British English | |
| 2 | #238 | American English | ||
| 3 | #470 | United Kingdom | British English | |
| 4 | #1,337 | American English | ||
| 5 | #1,357 | United States | American English | |
| 6 | #1,397 | American English | ||
| 7 | #1,531 | United States | English | |
| 8 | #1,946 | United States | American English | |
| 9 | #1,980 | Canada | English | |
| 10 | #1,993 | United Kingdom | English | |
| 11 | #2,026 | United States | American English | |
| 12 | #2,228 | Canada | English | |
| 13 | #2,776 | United States | English | |
| 14 | #2,834 | English | ||
| 15 | #3,658 | Canada | English | |
| 16 | #5,649 | English | ||
| 17 | #5,946 | Korea | Korean | |
| 18 | #5,972 | United Kingdom | English | |
| 19 | #6,445 | Canada | English | |
| 20 | #7,207 | United States | American English |
📈 Usage Statistics
Most of the sites that use mParticle:
- are located in the United States
- have content in English
- use the .com domain extension
- fall into the Entertainment category.
Most of the sites using mParticle are from the United States, Canada, and the United Arab Emirates.
- United States 36.9%
- Canada 14.6%
- United Arab Emirates 12.3%
- United Kingdom 7.7%
- Australia 4.6%
- Czech Republic 1.5%
- Korea 1.5%
- New Zealand 1.5%
- Qatar 1.5%
- Other 17.9%
Most mParticle users speak English.
- English 85.9%
- Spanish 2.9%
- French 2.9%
- German 1.2%
- Portuguese 1.2%
- Czech 1.2%
- Korean 1.2%
- Dutch 0.6%
- Chinese 0.6%
- Other 2.3%
The mParticle CDP is especially popular on .com and .ca top-level domains.
- .com 66.7%
- .ca 9.9%
- .com.au 3.5%
- .net 2.3%
- .es 1.2%
- .co.uk 1.2%
- .io 1.2%
- .co.nz 1.2%
- .cz 1.2%
- Other 11.6%
The primary market segments for websites utilizing mParticle include entertainment, online shopping, and restaurants.
- Entertainment 20.4%
- Online Shopping 12.9%
- Restaurants 9.7%
- Education/Reference 7.5%
- General News 7.5%
- Business 6.5%
- Sports 6.5%
- Internet Radio/TV 6.5%
- Marketing/Merchandising 4.3%
- Other 18.2%
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Where is mParticle's headquarters?
mParticle is located in New York, United States.
Which country uses mParticle the most?
The majority of mParticle users are from the United States.
Who uses mParticle?
According to our data, mParticle is used on over a hundred sites, including such established ones as bbc.com,
weather.com, and
marksandspencer.com.
How does mParticle stack up against the competition?
mParticle is a moderately popular customer data platform, ranking ahead of 37 other customer data platforms we track.
What are the alternatives to mParticle?
Alternatives and possible competitors to mParticle may include 
Adobe Experience Platform, 
Snowplow, and 
Segment.