🆚 AdRoll vs. Google AdSense
Compare technologies based on real-world usage data *- 📈 Google AdSense is much more popular than AdRoll.
- 🌍 Google AdSense is more popular in all countries.
Google AdSenseType
About
AdRoll is a digital advertising platform with an AI-powered bidding engine, dynamic personalization, and advanced audience modeling and targeting.
Google AdSense is an advertising network that lets publishers earn revenue by displaying targeted ads on their websites.
It supports contextual and audience-based ad selection, offers automatically placed ads, provides multiple formats such as display, in-article, in-feed, and multiplex, and overlay formats such as anchor, side rail, and vignette ads.
Since 2024, AdSense has been paying publishers on a pay-per-impression basis, also known as the CPM (cost per mille) model.
Headquarters
Pricing
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- ⭐ 9th most popular in Australia in the Advertising category.
- ⭐ 10th most popular in the United Arab Emirates in the Advertising category.
- 🔥 11st most popular in the United States in the Advertising category.
- 🔥 13rd most popular in New Zealand in the Advertising category.
- 🔥 15th most popular in Canada in the Advertising category.
- 🥇 Most popular in Japan in the Advertising category.
- 🥇 Most popular in India in the Advertising category.
- 🥇 Most popular in France in the Advertising category.
- 🥇 Most popular in Brazil in the Advertising category.
- 🥇 Most popular in Spain in the Advertising category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Yahoo Advertising
TripleLift
Ezoic
Raptive
Google company profile* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.