🆚 Amazon Ad Server vs. Criteo

Compare technologies based on real-world usage data *
Amazon Ad Server
Criteo

Type

Advertising technology
Advertising technology

About

Amazon Ad Server is a global, multi-channel ad server used to create, distribute, customize, measure, and optimize campaigns.

Criteo is a French performance advertising platform focused on commerce media and retargeting.

Its AI-driven technology offers dynamic creative optimization (DCO+) to personalize ads in real time, predictive bidding based on shopper intent, a self-service ad platform for full-funnel campaign management, and a supply-side platform called Commerce Grid.

Headquarters

Seattle, Washington, United States
Paris, France

Website

advertising.amazon.com
criteo.com #14,506

Categories

Advertising › Rank #60
Advertising › Rank #9

Popularity

Determined by the number of sites using each technology.

Criteo advertising technology is 12 times more popular than Amazon Ad Server.
Total websites

Market share

Advertising

Popularity by country

Determined by the number of sites detected from each country.

Criteo is more popular than Amazon Ad Server in all countries.
United States
France
Korea
Germany
Turkey
Italy
Japan
United Kingdom
Spain
Poland

Awards

Popularity by domain category

Determined by the number of sites in each category.

Criteo is more popular than Amazon Ad Server in all market segments.
Online Shopping
Blogs/Wiki
General News
Marketing/Merchandising
Fashion/Beauty
Business
Travel
Entertainment
Real Estate
Sports

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#2
#5
#48
#123
#203
View more ➝
Name
Rank
#18
#31
#50
#67
#78
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.