🆚 Cloudflare Web Analytics vs. Matomo

Compare technologies based on real-world usage data *

📈 Cloudflare Web Analytics is three times more popular than Matomo.
🌎 Cloudflare Web Analytics is more popular in the United States, the United Kingdom, and Thailand.
🌍 Matomo is more popular in Germany, France, and Italy.

Cloudflare Web Analytics

Matomo

Type

Web analytics tool

About

Cloudflare Web Analytics is a free, lightweight, privacy-first analytics and performance metrics service.

It provides real user monitoring via a JavaScript beacon, supports filters and dimensions for page, country, referrer and device breakdowns, uses the browser's Performance API to report client-side metrics, and does not collect personal information of visitors.

Matomo is an open-source web analytics platform built in PHP that lets users track and analyze visitor behavior, campaigns, goals, and conversions with full control over analytics data.

It provides real-time traffic reports with no data sampling, custom dashboards, multi-site management, campaign and event tracking, detailed visitor profiles, e-commerce and goal analytics, privacy-focused GDPR features, tag management, APIs, and integrations with over 100 CMS and e-commerce platforms.

Headquarters

San Francisco, California, United States

Wellington, New Zealand

Website

cloudflare.com #20

matomo.org #153,414

Pricing

Free version ✔️10 websites, 1h resolution

Pro$25/month

Business$250/month

EnterpriseCustom

Free version ✔️Self-hosted, open source

Cloud Business€22+/month

Popularity

Determined by the number of sites using each technology.

The Cloudflare Web Analytics tool is 2.9 times more popular than Matomo.

Total websites

Market share

Analytics

Popularity by country

Determined by the number of sites detected from each country.

Cloudflare Web Analytics is more popular in the United States, the United Kingdom, and Thailand, while Matomo is more popular in Germany, France, and Italy.

United States

Germany

France

United Kingdom

Thailand

Brazil

Italy

Spain

India

Indonesia

Awards

🥇 Most popular in Thailand in the Analytics category.
🥈 Second most popular in the United Kingdom in the Analytics category.
🥈 Second most popular in Brazil in the Analytics category.
🥈 Second most popular in Indonesia in the Analytics category.
🥈 Second most popular in India in the Analytics category.

🥈 Second most popular in Germany in the Analytics category.
🥈 Second most popular in France in the Analytics category.
🥈 Second most popular in Austria in the Analytics category.
🥈 Second most popular in Switzerland in the Analytics category.
🥈 Second most popular in the Czech Republic in the Analytics category.

Popularity by domain category

Determined by the number of sites in each category.

Cloudflare Web Analytics is more popular among sites focused on business, marketing and merchandising, and blogs and wiki, while Matomo is more commonly used on public information and government and military sites.

Business

Marketing/Merchandising

Blogs/Wiki

Online Shopping

Education/Reference

Internet Services

Entertainment

Travel

General News

Health