🆚 Dotdigital vs. Marsello

Compare technologies based on real-world usage data *

Type

Marketing automation platform
Loyalty management platform

About

Dotdigital is a marketing automation platform that enables users to automate campaigns across email, SMS, and other channels while delivering personalized, dynamic messages and tracking campaign performance in real time.

Its features include automated workflows (such as welcome series and cart-abandonment), segmentation and targeting of audiences, A/B testing, real-time reporting on opens, clicks, and conversions, and integration with e-commerce, CRM, and data-source platforms such as Shopify, Magento, BigCommerce, Salesforce, and Microsoft Dynamics 365.

Marsello is an omnichannel customer loyalty and marketing platform that uses merchants' in-store and online purchase data to create smart customer lists, marketing automations, and personalized emails.

Headquarters

London, United Kingdom
Wellington, New Zealand

Website

Pricing

Free version ❌Free 14-day trial
Custom
Free version ❌Free 14-day trial
Essential$125/month
Professional$135/month

Categories

Marketing Automation › Rank #13
Marketing Automation › Rank #60
Email Marketing › Rank #17
Personalization › Rank #7
Loyalty Management › Rank #10

Popularity

Determined by the number of sites using each technology.

The Dotdigital marketing automation platform is 15 times more popular than Marsello.
Total websites

Market share

Marketing Automation

Popularity by country

Determined by the number of sites detected from each country.

Dotdigital is more popular than Marsello in all countries.
United Kingdom
United States
Australia
Netherlands
Germany
France
Italy
Canada
Sweden
New Zealand

Awards

Popularity by domain category

Determined by the number of sites in each category.

Dotdigital is more popular than Marsello in all market segments.
Online Shopping
Business
Marketing/Merchandising
Fashion/Beauty
Travel
Education/Reference
Real Estate
Entertainment
Sports
Health

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#3,224
#6,908
View more ➝
Name
Rank
#94,234
#101,665
#171,370
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.