🆚 Dotmetrics vs. Microsoft Clarity

Type

Web analytics tool
Web analytics tool

About

Dotmetrics is a big data site-centric audience measurement system that tracks user activity across websites and mobile applications to provide standardized metrics for publishers and advertisers.

It operates in 6 countries and measures over 500 million events daily, processes terabytes of raw unaggregated data, tracks users at the device level using a combination of cookies and fingerprinting, and applies distributed data processing to enable flexible data segmentation.

Clarity is a free user behavior analytics tool from Microsoft that helps site owners understand how visitors interact with their websites.

It provides heatmaps for clicks and scrolls, unlimited session recordings with frustration metrics such as rage and dead clicks, an insights dashboard with filters by device and referrer, AI-driven summaries of recordings and heatmap trends, and native integration with Google Analytics.

Headquarters

Zagreb, Croatia
Redmond, Washington, United States

Website

Pricing

Free version ❌
On request
Free ✔️

Categories

Analytics › Rank #118
Analytics › Rank #6

Popularity

Determined by the number of sites using each technology.

The Microsoft Clarity web analytics tool is 200 times more popular than Dotmetrics.
Total websites

Market share

Analytics

Popularity by country

Determined by the number of sites detected from each country.

Microsoft Clarity is more popular in the United States, the United Kingdom, and India, while Dotmetrics is more popular in Bosnia and Herzegovina.
United States
United Kingdom
India
Japan
Australia
Brazil
Germany
Netherlands
France
Canada

Awards

Popularity by domain category

Determined by the number of sites in each category.

Microsoft Clarity is more popular than Dotmetrics in all market segments.
Online Shopping
Business
Marketing/Merchandising
Internet Services
Fashion/Beauty
Education/Reference
Blogs/Wiki
Travel
Health
Software/Hardware

Top sites

Top-ranked sites that use these technologies.

Name
Rank
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Rank
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See also

🗃️ About This Data