🆚 Ezoic vs. The Trade Desk
- 📈 Ezoic is three times more popular than The Trade Desk.
- 🌎 Ezoic is more popular in the United States, the United Kingdom, and Germany.
- 🌍 The Trade Desk is more popular in Japan, Hong Kong, and Taiwan.
Ezoic
The Trade DeskType
About
Ezoic is a technology platform for digital publishers that provides ad revenue optimization solutions and works as a Google-certified publishing partner.
It requires sites using its tools to comply with 
Google AdSense policies and offers ad layout testing, automated ad placement, demand mediation across multiple ad networks, and analytics to help maximize site revenue.
The Trade Desk is a programmatic demand-side platform that enables marketers to plan, execute, and optimize data-driven advertising campaigns across digital channels.
It is built around the Kokai platform powered by Koa AI, which uses distributed machine learning models to evaluate impressions, forecast performance, and optimize bids in real time.
Headquarters
Pricing
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- ⭐ 5th most popular in Australia in the Advertising category.
- ⭐ 5th most popular in Bangladesh in the Advertising category.
- ⭐ 6th most popular in the United States in the Advertising category.
- ⭐ 6th most popular in the Netherlands in the Advertising category.
- ⭐ 6th most popular in Denmark in the Advertising category.
- ⭐ 9th most popular in the United States in the Advertising category.
- ⭐ 9th most popular in New Zealand in the Advertising category.
- ⭐ 10th most popular in Australia in the Advertising category.
- ⭐ 10th most popular in Malaysia in the Advertising category.
- 🔥 11st most popular in Canada in the Advertising category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Blockthrough
Freestar
Criteo
AdRoll
Nexxen
MediaMath🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,365,683 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.