🆚 Gauges vs. Snowplow

Compare technologies based on real-world usage data *

📈 Snowplow is three times more popular than Gauges.
🌎 Snowplow is more popular in the United States, the United Kingdom, and the Czech Republic.
🌍 Gauges is more popular in Curacao, Latvia, and Serbia.

Gauges

Snowplow

Type

Web analytics tool

Customer data platform

About

Gauges is a real-time web analytics software that tracks website visits based on location, referrer, and landing page.

Snowplow is a developer-first customer context infrastructure that collects, validates, enriches, and streams first-party behavioral event data into warehouses, lakes, or real-time systems for advanced analytics and AI-driven use cases.

It supports real-time event delivery with over 20 SDKs across web, mobile, and server-side sources, schema-based data validation with built-in governance, enrichment modules, integrations with modern data stacks, and real-time personalization and customer intelligence capabilities.

Headquarters

San Francisco, California, United States

London, United Kingdom

Website

get.gaug.es

snowplow.io #150,751

Pricing

Free version ❌

Solo$6/month

Small$12/month

Plus$48/month

Free version ✔️Community Edition, open source

Snowplow BDP PlatformOn request

Popularity

Determined by the number of sites using each technology.

The Snowplow CDP is 2.6 times more popular than Gauges.

Total websites

Market share

Analytics

Popularity by country

Determined by the number of sites detected from each country.

Snowplow is more popular in the United States, the United Kingdom, and the Czech Republic, while Gauges is more popular in Curacao, Latvia, and Serbia.

United States

United Kingdom

Czech Republic

Germany

Australia

Canada

Italy

Brazil

Netherlands

Slovakia

Awards

⭐ 10th most popular in the United States in the Analytics category.
🔥 11st most popular in New Zealand in the Analytics category.
🔥 20th most popular in Ireland in the Analytics category.
⬆️ 24th most popular in Canada in the Analytics category.
⬆️ 27th most popular in South Africa in the Analytics category.

🥇 Most popular in the Czech Republic in the CDP category.
🥇 Most popular in Slovakia in the CDP category.
🥇 Most popular in Indonesia in the CDP category.
🥈 Second most popular in the United States in the CDP category.
🥈 Second most popular in Brazil in the CDP category.

Popularity by domain category

Determined by the number of sites in each category.

Snowplow is more popular among sites focused on marketing and merchandising, online shopping, and education and reference, while Gauges is more commonly used on business, blogs and wiki, and Internet services sites.

Business

Marketing/Merchandising

Online Shopping

Blogs/Wiki

Education/Reference

Non-Profit/Advocacy/NGO

Health

Restaurants

Entertainment

Travel