🆚 Google Ad Manager vs. Viant DSP

Compare technologies based on real-world usage data *

Type

Advertising technology
Advertising technology

About

Google Ad Manager is an ad management and ad exchange platform for large publishers who have significant direct sales, that enables them to serve and sell advertising inventory across websites and mobile apps.

It requires a valid Google AdSense account, offers unified ad serving with real time bidding across multiple demand sources, and supports multiple ad exchanges and networks including Google Display Network, Ad Exchange, and other third-party options.

Viant DSP is a demand-side platform that enables marketers to plan, execute and measure programmatic advertising campaigns in a single platform.

Headquarters

Mountain View, California, United States
Irvine, California, United States

Website

Pricing

Free version ❌
Custom

Categories

Advertising › Rank #7
Advertising › Rank #109

Popularity

Determined by the number of sites using each technology.

Google Ad Manager advertising technology is 85 times more popular than Viant DSP.
Total websites

Market share

Advertising

Popularity by country

Determined by the number of sites detected from each country.

Google Ad Manager is more popular than Viant DSP in all countries.
United States
United Kingdom
Japan
Spain
France
Germany
Brazil
Italy
Canada
Poland

Awards

Popularity by domain category

Determined by the number of sites in each category.

Google Ad Manager is more popular than Viant DSP in all market segments.
General News
Entertainment
Blogs/Wiki
Sports
Business
Marketing/Merchandising
Education/Reference
Portal Sites
Public Information
Health

Top sites

Top-ranked sites that use these technologies.

Name
Rank
View more ➝
Name
Rank
#1,629
#3,721
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.