🆚 Leadinfo vs. OptinMonster

Compare technologies based on real-world usage data *

Type

Lead generation tool
Conversion optimization tool

About

Leadinfo is a lead generation platform that identifies companies visiting a website to help B2B sales and marketing teams discover potential prospects.

It matches visitor IP addresses and network data with a database of about 220 million organizations, shows company details and viewed pages in real time, tracks form submissions, and integrates with over 70 third-party tools such as HubSpot, Salesforce, Pipedrive, Slack, and Google Ads.

OptinMonster is a conversion optimization and lead generation platform that helps websites turn visitors into subscribers or customers using targeted onsite campaigns such as popups and opt-in forms.

It provides a drag-and-drop campaign builder, over 700 prebuilt templates, multiple campaign types including popups, floating bars, slide-ins and fullscreen welcome gates, behavioral targeting with Exit Intent technology, page and geolocation targeting, and A/B testing.

Headquarters

Capelle aan den IJssel, Netherlands
West Palm Beach, Florida, United States

Website

Pricing

Free version ❌Free 14-day trial
Starter
(50+ companies)
$107+/month
Scale
(250+ companies)
$226+/month
Pro
(750+ companies)
$507+/month
Free version ✔️3 campaigns + 500 campaign impression credits
Basic$84/year
Plus$228/year
Pro$348/year
Growth$84/year

Categories

Lead Generation › Rank #8
Lead Generation › Rank #1
Identity Resolution › Rank #6
Analytics › Rank #61
Conversion Optimization › Rank #3
A/B Testing › Rank #3

Popularity

Determined by the number of sites using each technology.

The OptinMonster conversion optimization tool is 3 times more popular than Leadinfo.
Total websites

Market share

Lead Generation

Popularity by country

Determined by the number of sites detected from each country.

OptinMonster is more popular in the United States, the United Kingdom, and Australia, while Leadinfo is more popular in the Netherlands, Germany, and Belgium.
United States
Netherlands
United Kingdom
Germany
Australia
Belgium
Canada
France
Italy
Denmark

Awards

Popularity by domain category

Determined by the number of sites in each category.

OptinMonster is more popular than Leadinfo in all market segments.
Business
Marketing/Merchandising
Online Shopping
Blogs/Wiki
Internet Services
Education/Reference
Travel
Software/Hardware
Non-Profit/Advocacy/NGO
Health

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#3,224
#18,785
#26,685
View more ➝
Name
Rank
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.