🆚 Demandbase vs. Leadinfo
- 📈 Leadinfo is twice as popular as Demandbase.
- 🌍 Leadinfo is more popular in the Netherlands, Germany, and the United Kingdom.
- 🌎 Demandbase is more popular in the United States, Canada, and Australia.
Demandbase
LeadinfoType
About
Demandbase is a B2B marketing platform that combines data enrichment, account intelligence, and account-based marketing tools to help companies identify, target, and engage business accounts.
It includes a proprietary demand-side platform for programmatic advertising built specifically for B2B targeting, supports account identification and website personalization, operates a contact database with over 176 million AI-curated contacts across 195 countries, and integrates advertising, analytics, and sales activation within a single ABM workflow.
Leadinfo is a lead generation platform that identifies companies visiting a website to help B2B sales and marketing teams discover potential prospects.
It matches visitor IP addresses and network data with a database of about 220 million organizations, shows company details and viewed pages in real time, tracks form submissions, and integrates with over 70 third-party tools such as 
HubSpot, 
Salesforce, 
Pipedrive, 
Slack, and 
Google Ads.
Headquarters
Pricing
(50+ companies) $107+/month
(250+ companies) $226+/month
(750+ companies) $507+/month
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🥉 Third most popular in Germany in the Identity Resolution category.
- ⭐ 4th most popular in the United Kingdom in the Identity Resolution category.
- ⭐ 5th most popular in the United Kingdom in the Marketing Attribution category.
- ⭐ 5th most popular in Germany in the Marketing Attribution category.
- ⭐ 6th most popular in the United States in the Marketing Attribution category.
- 🥇 Most popular in the Netherlands in the Lead Generation category.
- 🥇 Most popular in the Netherlands in the Visitor Identification category.
- 🥇 Most popular in Belgium in the Lead Generation category.
- 🥇 Most popular in Belgium in the Visitor Identification category.
- 🥇 Most popular in Switzerland in the Lead Generation category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 4,001,723 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.