🆚 Mapp vs. Ortto
- 📈 Mapp is noticeably more popular than Ortto.
- 🌍 Mapp is more popular in Germany, Italy, and Denmark.
- 🌎 Ortto is more popular in the United States, Australia, and the United Kingdom.
Statistics based on 3.4M+ analyzed websites. About this data
Type
Customer data platform
Customer data platform
About
Mapp Marketing Cloud is a digital marketing platform that combines customer acquisition and engagement into one platform with cross-channel capabilities.
Orto is an integrated customer data, marketing automation, and analytics platform that eliminates the need for additional connections to run campaigns.
Headquarters
London, United Kingdom
San Francisco, California, United States
Pricing
Free version ❌
Essential$36,600+/year
Professional$43,200+/year
Free version ❌Free 14-day trial
Starter
(5K contacts)$199+/month
(5K contacts)$199+/month
Professional
(10K contacts)$599/month
(10K contacts)$599/month
Enterprise
(10K contacts)$1,999/month
(10K contacts)$1,999/month
Categories
CDP › Rank #25
CDP › Rank #29
Marketing Automation › Rank #46
Marketing Automation › Rank #53
Email Marketing › Rank #44
Popularity
Determined by the number of sites using each technology.
The Mapp CDP is 1.3 times more popular than Ortto.
Total websites
Market share
CDP
Marketing Automation
Popularity by country
Determined by the number of sites detected from each country.
Mapp is more popular in Germany, Italy, and Denmark, while Ortto is more popular in the United States, Australia, and the United Kingdom.
Germany
Italy
United States
Australia
Denmark
United Kingdom
Spain
Netherlands
Switzerland
Canada
Awards
- ⭐ 5th most popular in Denmark in the Marketing Automation category.
- ⭐ 6th most popular in Germany in the Marketing Automation category.
- ⭐ 7th most popular in Germany in the CDP category.
- ⭐ 7th most popular in Italy in the CDP category.
- ⭐ 8th most popular in Denmark in the CDP category.
- ⭐ 9th most popular in Australia in the CDP category.
- 🔥 18th most popular in Australia in the Marketing Automation category.
- ⬆️ 21st most popular in Australia in the Email Marketing category.
- ⬆️ 23rd most popular in the United States in the CDP category.
- ⬆️ 36th most popular in the United States in the Email Marketing category.
Popularity by domain category
Determined by the number of sites in each category.
Mapp is more popular among sites focused on business, education and reference, and finance and banking, while Ortto is more commonly used on Internet services, marketing and merchandising, and health sites.
Business
Education/Reference
Finance/Banking
Online Shopping
Internet Services
Marketing/Merchandising
Entertainment
General News
Fashion/Beauty
Public Information
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Klaviyo
WebEngage🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,406,701 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.