🆚 Microsoft Clarity vs. Quantcast

Compare technologies based on real-world usage data *

Type

Web analytics tool
Web analytics tool

About

Clarity is a free user behavior analytics tool from Microsoft that helps site owners understand how visitors interact with their websites.

It provides heatmaps for clicks and scrolls, unlimited session recordings with frustration metrics such as rage and dead clicks, an insights dashboard with filters by device and referrer, AI-driven summaries of recordings and heatmap trends, and native integration with Google Analytics.

Quantcast is a digital platform specializing in real-time advertising, audience measurement and consent management.

Headquarters

Redmond, Washington, United States
San Francisco, California, United States

Website

Pricing

Free ✔️
Free version ✔️Quantcast Measure
Quantcast AdvertiseCustom

Categories

Analytics › Rank #6
Analytics › Rank #17
Advertising › Rank #11

Popularity

Determined by the number of sites using each technology.

The Microsoft Clarity web analytics tool is 6 times more popular than Quantcast.
Total websites

Market share

Analytics

Popularity by country

Determined by the number of sites detected from each country.

Microsoft Clarity is more popular in the United States, the United Kingdom, and India, while Quantcast is more popular in Japan, Belize, and New Caledonia.
United States
Japan
United Kingdom
India
Australia
Brazil
Germany
France
Netherlands
Spain

Awards

Popularity by domain category

Determined by the number of sites in each category.

Microsoft Clarity is more popular than Quantcast in all market segments.
Online Shopping
Business
Marketing/Merchandising
Internet Services
Blogs/Wiki
Fashion/Beauty
Education/Reference
Travel
Health
Entertainment

Top sites

Top-ranked sites that use these technologies.

Name
Rank
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Rank
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See also

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When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.