🆚 Navegg vs. Nielsen
- 📈 Nielsen is three times more popular than Navegg.
- 🌎 Nielsen is more popular in the United States, Italy, and Germany.
- 🌎 Navegg is more popular in Brazil, Mexico, and Argentina.
Statistics based on 3.3M+ analyzed websites. About this data
Type
Data management platform
Data management platform
About
Navegg is a DMP and website analytics solution developed in Brazil.
The Nielsen DMP is a core application within the Nielsen Marketing Cloud that powers cross-platform consumer data analysis and management, segmentation and activation.
Headquarters
São Paulo, Brazil
New York, United States
Pricing
Free version ❌
Custom
Popularity
Determined by the number of sites using each technology.
The Nielsen DMP is 2.9 times more popular than Navegg.
Total websites
Market share
DMP
Popularity by country
Determined by the number of sites detected from each country.
Nielsen is more popular in the United States, Italy, and Germany, while Navegg is more popular in Brazil, Mexico, and Argentina.
Brazil
United States
Italy
Germany
Australia
United Kingdom
New Zealand
Spain
Russia
Mexico
Awards
- 🥇 Most popular in Brazil in the DMP category.
- 🥈 Second most popular in Italy in the DMP category.
- 🥈 Second most popular in New Zealand in the DMP category.
- 🥉 Third most popular in Australia in the DMP category.
- 🥉 Third most popular in Russia in the DMP category.
- ⭐ 5th most popular in Germany in the DMP category.
Popularity by domain category
Determined by the number of sites in each category.
Nielsen is more popular than Navegg in all market segments.
General News
Entertainment
Business
Blogs/Wiki
Online Shopping
Marketing/Merchandising
Education/Reference
Finance/Banking
Sports
Real Estate
Top sites
Top-ranked sites that use these technologies.
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Technologies with similar characteristics.
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Oracle BlueKai🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,375,483 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.