🆚 Nexxen vs. OpenX
- 📈 OpenX is three times more popular than Nexxen.
- 🌎 OpenX is more popular in the United States, Germany, and the United Kingdom.
- 🌍 Nexxen is more popular in Turkey, Singapore, and Malaysia.
Statistics based on 3.3M+ analyzed websites. About this data
Nexxen
OpenXType
Advertising technology
Advertising technology
About
Nexxen is a flexible, video-first, unified demand-side and sell-side advertising platform.
OpenX is a programmatic advertising and supply-side platform that helps publishers monetize digital inventory across web, mobile, video, and connected TV.
It operates a real-time bidding exchange with header bidding support, offers private marketplaces and deal management, provides fraud prevention and quality controls, supports CTV and OTT monetization, and includes yield optimization and API access.
Headquarters
New York, United States
Pasadena, California, United States
Categories
Popularity
Determined by the number of sites using each technology.
OpenX advertising technology is 3 times more popular than Nexxen.
Total websites
Market share
Advertising
Popularity by country
Determined by the number of sites detected from each country.
OpenX is more popular in the United States, Germany, and the United Kingdom, while Nexxen is more popular in Turkey, Singapore, and Malaysia.
United States
Turkey
Germany
United Kingdom
Poland
France
Spain
Italy
Netherlands
Russia
Awards
- 🥈 Second most popular in Turkey in the DMP category.
- ⭐ 4th most popular in Germany in the DMP category.
- ⭐ 4th most popular in France in the DMP category.
- ⭐ 4th most popular in Australia in the DMP category.
- ⭐ 4th most popular in Italy in the DMP category.
- 🥉 Third most popular in Macedonia in the Advertising category.
- 🔥 11st most popular in Slovakia in the Advertising category.
- 🔥 12nd most popular in Ukraine in the Advertising category.
- 🔥 15th most popular in Bulgaria in the Advertising category.
- 🔥 16th most popular in the Czech Republic in the Advertising category.
Popularity by domain category
Determined by the number of sites in each category.
OpenX is more popular than Nexxen in all market segments.
General News
Online Shopping
Business
Blogs/Wiki
Marketing/Merchandising
Entertainment
Fashion/Beauty
Sports
Travel
Finance/Banking
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Criteo
Magnite🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,365,683 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.