🆚 Parse.ly vs. PayPal Marketing Solutions

Type

Web analytics tool
Web analytics tool

About

Parse.ly is the analytics platform built for content creators, giving them the tools to understand content performance.

PayPal Marketing Solutions is a suite of marketing and analytics tools from PayPal that helps merchants analyze shopper behavior and increase conversion through targeted on-site messaging.

It provides Shopper Insights with aggregated and anonymized data on visitor behavior, Smart Incentives that display promotional banners like PayPal Credit or fast checkout options to encourage purchases, and is typically integrated via a code snippet or e-commerce plugins.

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Headquarters

New York, United States
San Jose, California, United States

Website

Pricing

Free version ❌
Custom

Categories

Analytics › Rank #50
Analytics › Rank #90
Webmaster Tools › Rank #11
Conversion Optimization › Rank #15
Conversion Optimization › Rank #56
Legacy › Rank #64

Popularity

Determined by the number of sites using each technology.

The Parse.ly web analytics tool is 4 times more popular than PayPal Marketing Solutions.
Total websites

Market share

Analytics
Conversion Optimization

Popularity by country

Determined by the number of sites detected from each country.

Parse.ly is more popular in the United States, the United Kingdom, and Australia, while PayPal Marketing Solutions is more popular in Italy.
United States
United Kingdom
Australia
Italy
Germany
Canada
France
Spain
China
Japan

Awards

Popularity by domain category

Determined by the number of sites in each category.

Parse.ly is more popular among sites focused on general news, entertainment, and business, while PayPal Marketing Solutions is more commonly used on online shopping sites.
General News
Entertainment
Online Shopping
Business
Blogs/Wiki
Sports
Marketing/Merchandising
Fashion/Beauty
Travel
Finance/Banking

Top sites

Top-ranked sites that use these technologies.

Name
Rank
View more ➝
Name
Rank
#8,600
#25,541
#31,082
View more ➝

See also

🗃️ About This Data