🆚 Mixpanel vs. PayPal Marketing Solutions
- 📈 Mixpanel is much more popular than PayPal Marketing Solutions.
- 🌎 Mixpanel is more popular in the United States, France, and Australia.
- 🌍 PayPal Marketing Solutions is more popular in the United Kingdom.
Type
About
Mixpanel is a real-time, event-based product and user analytics platform that helps businesses track and understand user behavior on websites and mobile applications.
It focuses on tracking specific actions (events) rather than page views, offers retention and engagement metrics, cohort and segmentation analysis, session replay and experimentation tools, and more than 500 integrations with third-party tools such as OneSignal, Marketo, HubSpot, Zoho, VWO, Optimizely, and others.
PayPal Marketing Solutions is a suite of marketing and analytics tools from 
PayPal that helps merchants analyze shopper behavior and increase conversion through targeted on-site messaging.
It provides Shopper Insights with aggregated and anonymized data on visitor behavior, Smart Incentives that display promotional banners like PayPal Credit or fast checkout options to encourage purchases, and is typically integrated via a code snippet or e-commerce plugins.
Headquarters
Pricing
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- ⭐ 4th most popular in Russia in the Conversion Optimization category.
- ⭐ 5th most popular in Korea in the Conversion Optimization category.
- ⭐ 7th most popular in the United States in the Conversion Optimization category.
- ⭐ 7th most popular in Mexico in the Conversion Optimization category.
- ⬆️ 21st most popular in Mexico in the Analytics category.
- 🔥 20th most popular in the United Kingdom in the Conversion Optimization category.
- ⬆️ 28th most popular in Italy in the Conversion Optimization category.
- ⬆️ 29th most popular in the United Kingdom in the Legacy category.
- ⬆️ 41st most popular in the United Kingdom in the Analytics category.
- ⬆️ 50th most popular in Italy in the Legacy category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Microsoft Clarity
Hotjar
Heap
Lucky Orange🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,375,483 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.