🆚 PathFactory vs. Salesloft

Compare technologies based on real-world usage data *
PathFactory
Salesloft

Type

Conversion optimization tool
Lead generation tool

About

PathFactory is a content intelligence platform that connects B2B buyers with relevant content through personalized AI-powered content experiences.

It creates dynamic content playlists, microsites, and hubs with real-time recommendations based on visitor data, tracks detailed engagement metrics such as time on content and account-level intent, and integrates with CRM and marketing automation tools such as Salesforce, HubSpot, Marketo, Oracle Eloqua, Adobe Experience Platform, and Demandbase.

Salesloft is a cloud-based sales engagement platform.

Headquarters

Toronto, Ontario, Canada
Atlanta, Gerogia, United States

Website

pathfactory.com #560,689
salesloft.com #20,583

Pricing

Free version ❌
$15,000+/year
Free version ❌
$900+/user/year

Categories

Conversion Optimization › Rank #99
A/B Testing › Rank #35
Marketing Automation › Rank #54
Marketing Automation › Rank #31
Lead Generation › Rank #30
Analytics › Rank #87

Popularity

Determined by the number of sites using each technology.

The Salesloft lead generation tool is 3 times more popular than PathFactory.
Total websites

Market share

Marketing Automation

Popularity by country

Determined by the number of sites detected from each country.

Salesloft is more popular in the United States, the United Kingdom, and Germany, while PathFactory is more popular in China, Switzerland, and India.
United States
United Kingdom
Germany
Canada
France
Ireland
China
Netherlands
Poland
Australia

Awards

Popularity by domain category

Determined by the number of sites in each category.

Salesloft is more popular among sites focused on business, software and hardware, and Internet services, while PathFactory is more commonly used on remote access and technical information sites.
Business
Software/Hardware
Internet Services
Marketing/Merchandising
Education/Reference
Finance/Banking
Online Shopping
Health
Real Estate
Entertainment

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#89
#455
#1,104
#1,147
#1,344
View more ➝
Name
Rank
#1,333
#1,402
#1,982
#2,202
#2,223
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.