🆚 Performax Yield vs. The Trade Desk
- 📈 The Trade Desk is much more popular than Performax Yield.
- 🌎 The Trade Desk is more popular in the United States, Germany, and the United Kingdom.
- 🌍 Performax Yield is more popular in the Czech Republic, Bulgaria, and Serbia.
Performax Yield
The Trade DeskType
About
Performax Yield is a Czech-based programmatic monetization platform for publishers that specializes in advertising inventory optimization for websites and mobile applications.
It provides yield management, header bidding integration, custom ad formats, proprietary ad serving technology, real-time reporting, and connections to multiple SSPs and advertising networks to improve advertising revenue and fill rates.
The Trade Desk is a programmatic demand-side platform that enables marketers to plan, execute, and optimize data-driven advertising campaigns across digital channels.
It is built around the Kokai platform powered by Koa AI, which uses distributed machine learning models to evaluate impressions, forecast performance, and optimize bids in real time.
Headquarters
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- ⭐ 9th most popular in the Czech Republic in the Advertising category.
- ⭐ 9th most popular in the United States in the Advertising category.
- ⭐ 9th most popular in New Zealand in the Advertising category.
- ⭐ 10th most popular in Australia in the Advertising category.
- ⭐ 10th most popular in Malaysia in the Advertising category.
- 🔥 11st most popular in Canada in the Advertising category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
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MediaMath🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,524,350 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.