🆚 RTB House vs. The Trade Desk

Statistics based on 3.3M+ analyzed websites. About this data
RTB House
The Trade Desk

Type

Advertising technology
Advertising technology

About

RTB House is a global advertising company that specializes in targeted advertising, including retargeting and real-time bidding (RTB).

The Trade Desk is a programmatic demand-side platform that enables marketers to plan, execute, and optimize data-driven advertising campaigns across digital channels.

It is built around the Kokai platform powered by Koa AI, which uses distributed machine learning models to evaluate impressions, forecast performance, and optimize bids in real time.

Read more…

Headquarters

Warsaw, Poland
Ventura, California, United States

Website

rtbhouse.com #170,800
thetradedesk.com #57,659

Categories

Advertising › Rank #31
Advertising › Rank #16

Popularity

Determined by the number of sites using each technology.

The Trade Desk advertising technology is 2 times more popular than RTB House.
Total websites

Market share

Advertising

Popularity by country

Determined by the number of sites detected from each country.

The Trade Desk is more popular in the United States, the United Kingdom, and Germany, while RTB House is more popular in Turkey, Poland, and Romania.
United States
United Kingdom
Germany
Turkey
Australia
Canada
Poland
France
Spain
Indonesia

Awards

Popularity by domain category

Determined by the number of sites in each category.

The Trade Desk is more popular among sites focused on business, online shopping, and marketing and merchandising, while RTB House is more commonly used on blogs and wiki, and recreation and hobbies sites.
Business
Online Shopping
Marketing/Merchandising
Blogs/Wiki
Fashion/Beauty
Travel
General News
Education/Reference
Health
Finance/Banking

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#97
#131
#162
#163
#301
View more ➝
Name
Rank
#45
#117
#148
#156
#162
View more ➝

See also

🗃️ About This Data