🆚 Singular vs. Triple Whale

Compare technologies based on real-world usage data *

📈 Triple Whale is much more popular than Singular.
🌎 Triple Whale is more popular in the United States, the United Kingdom, and Australia.
🌍 Singular is more popular in Portugal and Taiwan.

Singular

Triple Whale

Type

Marketing attribution platform

About

Singular is a marketing intelligence platform that provides marketing analytics, attribution, and fraud prevention.

It aggregates cost and ad spend from thousands of sources, unifies data across mobile apps, web, social, email, and TV, and offers cross-device attribution to map complete customer journeys. It includes a fraud prevention suite with over 50 detection methods (such as click hijacking, fake installs, Android install receipt validation), pre-attribution fraud blocking, custom rules, and real-time alerts to protect ad budgets.

Triple Whale is a cloud-based reporting and attribution platform that centralizes data from all channels, tools, and platforms into a single dashboard.

Headquarters

Palo Alto, California, United States

Columbus, Ohio, United States

Website

singular.net #568,810

triplewhale.com #72,084

Pricing

Free version ✔️15,000 paid conversions

Growth$0.05/conversion

Free version ✔️Founders Dash plan: 2 Users, 12-month look back

Growth$129+/month

Pro$199+/month

Premium$279+/month

Premium+$479+/month

Popularity

Determined by the number of sites using each technology.

The Triple Whale marketing attribution platform is 29 times more popular than Singular.

Total websites

Market share

Marketing Attribution

Analytics

Popularity by country

Determined by the number of sites detected from each country.

Triple Whale is more popular in the United States, the United Kingdom, and Australia, while Singular is more popular in Portugal and Taiwan.

United States

United Kingdom

Australia

Germany

Canada

India

Netherlands

France

Denmark

New Zealand

Awards

🔥 15th most popular in the United States in the Marketing Attribution category.
⬆️ 23rd most popular in the United States in the Fraud Prevention category.
⬆️ 114th most popular in the United States in the Analytics category.

🥇 Most popular in the United States in the Marketing Attribution category.
🥇 Most popular in the United Kingdom in the Marketing Attribution category.
🥇 Most popular in Australia in the Marketing Attribution category.
🥇 Most popular in Canada in the Marketing Attribution category.
🥇 Most popular in the Netherlands in the Marketing Attribution category.

Popularity by domain category

Determined by the number of sites in each category.

Triple Whale is more popular among sites focused on online shopping, fashion and beauty, and marketing and merchandising, while Singular is more commonly used on games, finance and banking, and travel sites.

Online Shopping

Fashion/Beauty

Marketing/Merchandising

Business

Health

Blogs/Wiki

Sports

Internet Services

Pharmacy

Entertainment