⚡ Customer Reviews

Online customer review platforms allow people to share their experiences with companies, products and services through ratings and reviews. They help others decide where to shop or what to buy, while giving businesses useful feedback.

According to our data, customer review platforms are used on 3.8% of all websites.
87.6% of these sites use only one customer review website, 10.3% use two, and 2.1% use three or more simultaneously.

⭐ Most Popular in 2025

The following chart shows the leading customer review websites in 2025, based on market share.

The most popular is Trustpilot with a share of 19.4%, followed by Tripadvisor with 16.4% and Yelp with 13.4%.

Trustpilot 19.4%
Tripadvisor 16.4%
Yelp 13.4%
Trustindex 10.2%
Better Business Bureau 8.3%
Judge.me 5.4%
Yotpo 4.3%
Trusted Shops 4.2%
Google Customer Reviews 2%
Bazaarvoice 1.8%
Facebook Reviews 1.8%
Clutch 1.7%
WP Review 1.6%
G2 1.5%
Other 8%

You can also drill down by country:

Canada

🚀 Country Highlights

Here is a list of websites that are especially popular in certain countries.
Differences between global and country rankings are shown in parentheses.

Tripadvisor is #1 in Italy ^(-1)
Yelp is #1 in the United States ^(-2)
Trustindex is #1 in Spain ^(-3)
Judge.me is #1 in Canada ^(-5)
Trusted Shops is #1 in Germany ^(-7)
Clutch is #1 in Ukraine ^(-11)
Heureka.cz is #1 in the Czech Republic ^(-22)
Google Customer Reviews is #3 in Poland ^(-6)
Podium is #4 in Australia ^(-12)
Feefo is #4 in the United Kingdom ^(-17)

✨ Best Customer Review Websites

Below is a more detailed list of the top 25 of the 75 customer review websites we track, ranked by their market share.

Rank	Name	Market share
1	TrustpilotCopenhagen, Denmark A global consumer review platform where consumers can leave reviews for businesses and businesses can respond to their feedback.	19.4%
2	TripadvisorNeedham, Massachusetts, United States A global travel guidance platform that provides detailed reviews, ratings, and booking options for hotels, restaurants, and attractions worldwide.	16.4%
3	YelpSan Francisco, California, United States A crowd-sourced review platform where people can write reviews about local businesses.	13.4%
4	TrustindexBudapest, Hungary A subscription-based review management service that provides customizable website widgets such as review widgets, image widgets, and review certificates.	10.2%
5	Better Business BureauArlington, Virginia, United States An organization that provides letter-grade ratings for businesses based on customer complaints, reviews, and how issues are resolved.	8.3%
6	Judge.meLondon, United Kingdom An e-commerce review platform that can be customized to seamlessly align with your brand's identity and messaging.	5.4%
7	YotpoNew York, United States A content marketing platform for e-commerce businesses that handles SMS & email marketing, customer reviews, loyalty and subscriptions.	4.3%
8	Trusted ShopsCologne, Germany A German online platform that provides customer reviews, a trusted certification mark, and buyer protection.	4.2%
9	Google Customer ReviewsMountain View, California, United States A free service that allows website owners to collect feedback from customers who've made a purchase on their site.	2%
10	BazaarvoiceAustin, Texas, United States A user-generated content platform for brands and retailers that drives conversions through star ratings, consumer reviews, Q&A, social content, sampling, and creator and influencer marketing.	1.8%
11	Facebook ReviewsMenlo Park, California, United States A review platform from Facebook that allows users to rate and provide feedback on businesses' products or services.	1.8%
12	ClutchWashington, DC, United States A B2B marketplace that offers client feedback through verified reviews.	1.7%
13	WP ReviewSingapore A WordPress plugin that helps website owners add review functionality to their sites.	1.6%
14	G2Chicago, Illinois, United States A B2B software and services review platform.	1.5%
15	StampedVancouver, British Columbia, Canada A reviews and loyalty platform for e-commerce.	1.5%
16	PodiumLehi, Utah, United States An AI-powered lead management and communication platform.	1.5%
17	Loox A social proof marketing platform built for Shopify that turns real customers into ambassadors that submit visual reviews, share product experiences, and refer friends.	1.4%
18	CapterraStamford, Connecticut, United States A technology review platform focused on the software industry.	1.3%
19	Reviews.ioBerlin, Germany A review platform that allows businesses to better understand their customers and improve their shopping experience.	1.3%
20	AngiDenver, Colorado, United States A digital marketplace for home services.	0.9%
21	FeefoPetersfield, Hampshire, United Kingdom A customer review and feedback platform that helps businesses collect genuine reviews from their customers.	0.9%
22	EmbedSocialSkopje, Macedonia A social media aggregator that enables brands to collect and embed social media posts or reviews published by other people.	0.8%
23	Heureka.czPrague, Czech Republic A Czech online marketplace and price comparison platform.	0.8%
24	BirdeyePalo Alto, California, United States A comprehensive platform for local businesses that includes a range of products, including Reviews, Social, Listings, Webchat, Referrals, and more.	0.8%
25	Shopper ApprovedOgden, Utah, United States A review platform that helps businesses collect and display genuine reviews from verified customers.	0.7%

Data is based on the analysis of 2,570,184 websites.
Statistics were last calculated on November 6, 2025.
For details, see our methodology and disclaimer.