⚡ Customer Reviews

Online customer review platforms allow people to share their experiences with companies, products and services through ratings and reviews.

They help others decide where to shop or what to buy, while giving businesses useful feedback.

According to our data, customer review platforms are used on 4.4% of all websites.
86.8% of these sites use only one customer review website, 11.1% use two, and 2.1% use three or more simultaneously.

⭐ Most Popular in 2026

The following chart shows the leading customer review websites in 2026, based on market share.

The most popular is Trustpilot with a share of 19.9%, followed by Tripadvisor with 12.7% and Judge.me with 10.9%.

Trustpilot 19.9%
Tripadvisor 12.7%
Judge.me 10.9%
Trustindex 10%
Yelp 9.9%
Better Business Bureau 6.4%
Yotpo 5.4%
Trusted Shops 5.1%
Loox 2.5%
Google Customer Reviews 2.3%
Stamped 2.1%
Reviews.io 1.8%
G2 1.7%
Bazaarvoice 1.7%
Other 7.6%

You can also drill down by country:

🚀 Country Highlights

Here is a list of websites that are especially popular in certain countries.
Differences between global and country rankings are shown in parentheses.

Tripadvisor is #1 in Greece ^(-1)
Judge.me is #1 in India ^(-2)
Trustindex is #1 in Spain ^(-3)
Yelp is #1 in the United States ^(-4)
Better Business Bureau is #1 in Canada ^(-5)
Trusted Shops is #1 in Germany ^(-7)
Heureka.cz is #1 in the Czech Republic ^(-18)
Ceneo is #1 in Poland ^(-24)
Verified Reviews is #2 in France ^(-19)
Google Customer Reviews is #3 in Brazil ^(-7)

✨ Best Customer Review Websites

Below is a more detailed list of the top 25 of the 76 customer review websites we track, ranked by their market share.

Rank	Name	Market share
1	Trustpilot Copenhagen, Denmark A global consumer review platform where users can leave star ratings and written feedback for businesses, while companies can respond and manage their public reputation. Free$299+/month	19.9%
2	Tripadvisor Needham, Massachusetts, United States A global travel guidance platform that provides detailed reviews, ratings, and booking options for hotels, restaurants, and attractions worldwide. $$$	12.7%
3	Judge.me London, United Kingdom An e-commerce review platform that can be customized to seamlessly align with your brand's identity and messaging. Free$15/month	10.9%
4	Trustindex Budapest, Hungary A subscription-based review management service that provides customizable website widgets such as review widgets, image widgets, and review certificates. $65+/year	10%
5	Yelp San Francisco, California, United States A crowd-sourced review platform where people can write reviews about local businesses. Free$180+/month	9.9%
6	Better Business Bureau Arlington, Virginia, United States An American online platform that provides letter-grade ratings for businesses from A+ to F based on how they handle customer complaints, transparency, time in business, and responsiveness. Free$510+/year	6.4%
7	Yotpo New York, United States A cloud-based e-commerce marketing platform that helps online brands manage SMS and email marketing, customer reviews, loyalty and referral programs, and subscriptions in an integrated suite. Free$15+/month	5.4%
8	Trusted Shops Cologne, Germany A German online platform that provides customer reviews, a trusted certification mark, and buyer protection. €40+/month	5.1%
9	Loox Tel Aviv, Israel A social proof marketing platform built for Shopify that turns real customers into ambassadors that submit visual reviews, share product experiences, and refer friends. $12.99+/month	2.5%
10	Google Customer Reviews Mountain View, California, United States A free service that allows website owners to collect feedback from customers who've made a purchase on their site. Free	2.3%
11	Stamped Vancouver, British Columbia, Canada A reviews and loyalty platform for e-commerce. $23+/month	2.1%
12	Reviews.io Berlin, Germany A review platform that allows businesses to better understand their customers and improve their shopping experience. $29+/month	1.8%
13	G2 Chicago, Illinois, United States A B2B software and services review platform. Free$$$	1.7%
14	Bazaarvoice Austin, Texas, United States A user-generated content platform for brands and retailers that drives conversions through star ratings, consumer reviews, Q&A, social content, sampling, and creator and influencer marketing. $6,500+/year	1.7%
15	Facebook Reviews Menlo Park, California, United States A review platform from Facebook that allows users to rate and provide feedback on businesses' products or services. Free	1.5%
16	Clutch Washington, DC, United States A B2B marketplace that offers client feedback through verified reviews. Free$499+/year	1.5%
17	Capterra Stamford, Connecticut, United States A technology review platform focused on the software industry. Free$$$	1.4%
18	Podium Lehi, Utah, United States An AI-powered lead management and communication platform. $249+/month	1.3%
19	Heureka.cz Prague, Czech Republic A Czech online marketplace and price comparison platform.	1.2%
20	WP Review Singapore A WordPress plugin that helps website owners add review functionality to their sites. Free$67/year	1.1%
21	Verified Reviews Marseille, France A software solution that allows you to collect, manage, and activate all of your real customer reviews. $99+/month	0.8%
22	Feefo Petersfield, Hampshire, United Kingdom A customer review and feedback management platform that helps businesses collect, verify, and showcase genuine reviews from customers. £99+/month	0.8%
23	EmbedSocial Skopje, Macedonia A social media aggregator that enables brands to collect and embed social media posts or reviews published by other people. Free$29+/month	0.8%
24	Shopper Approved Ogden, Utah, United States A review platform that helps businesses collect and display genuine reviews from verified customers. $$$	0.7%
25	Ceneo Wrocław, Poland A Polish online marketplace and price comparison platform. $$$	0.7%

Data is based on the analysis of 3,176,795 websites.
Statistics were last calculated on February 12, 2026.
For details, see our methodology and disclaimer.