⚡ Customer Reviews
Online customer review platforms allow people to share their experiences with companies, products and services through ratings and reviews.
They help others decide where to shop or what to buy, while giving businesses useful feedback.
According to our data, customer review platforms are used on 4.5% of all websites.
86.8% of these sites use only one customer review website, 11.1% use two, and 2.1% use three or more simultaneously.
⭐ Most Popular in 2026
The following chart shows the leading customer review websites in 2026, based on market share.
The most popular is Trustpilot with a share of 19.8%, followed by Tripadvisor with 12.6% and Judge.me with 11.5%.
You can also drill down by country:
🚀 Country Highlights
Here is a list of websites that are especially popular in certain countries.
Differences between global and country rankings are shown in parentheses.
✨ Best Customer Review Websites
Below is a more detailed list of the top 25 of the 76 customer review websites we track, ranked by their market share.
Rank Name Market share
1
Trustpilot
Copenhagen, Denmark A global consumer review platform where users can leave star ratings and written feedback for businesses, while companies can respond and manage their public reputation.
Free $299+/month
19.8%
2
Tripadvisor
Needham, Massachusetts, United States A global travel guidance platform that aggregates user-generated reviews, ratings, and pricing information for hotels, restaurants, and attractions worldwide.
$$$
12.6%
3
Judge.me
London, United Kingdom An e-commerce review platform that helps online merchants collect and display customer and product reviews on their stores.
Free $15/month
11.5%
4
Trustindex
Budapest, Hungary A subscription-based review management service that aggregates customer reviews and displays them on websites through customizable widgets.
$65+/year
10%
5
Yelp
San Francisco, California, United States An American crowd-sourced review platform where users publish ratings and written feedback about local businesses.
Free $180+/month
9.7%
6
Better Business Bureau
Arlington, Virginia, United States An American online platform that provides letter-grade ratings for businesses from A+ to F based on how they handle customer complaints, transparency, time in business, and responsiveness.
Free $510+/year
6.3%
7
Yotpo
New York, United States A cloud-based e-commerce marketing platform that helps online brands manage SMS and email marketing, customer reviews, loyalty and referral programs, and subscriptions in an integrated suite.
Free $15+/month
5.6%
8
Trusted Shops
Cologne, Germany A German online platform that provides customer reviews, a trusted certification mark, and buyer protection.
€40+/month
4.9%
9
Loox
Tel Aviv, Israel A social proof marketing platform built for Shopify that turns real customers into ambassadors that submit visual reviews, share product experiences, and refer friends.
$12.99+/month
2.6%
10
Google Customer Reviews
Mountain View, California, United States A free service that allows website owners to collect feedback from customers who've made a purchase on their site.
Free
2.3%
11
Stamped
Vancouver, British Columbia, Canada An e-commerce reviews and loyalty platform that helps online retailers collect customer ratings, reward repeat buyers, and manage engagement from a unified dashboard.
$23+/month
2.2%
12
Reviews.io
Berlin, Germany A review platform that allows businesses to better understand their customers and improve their shopping experience.
$29+/month
1.8%
13
G2
Chicago, Illinois, United States A B2B software and services review platform.
Free $$$
1.7%
14
Bazaarvoice
Austin, Texas, United States A user-generated content platform for brands and retailers that drives conversions through star ratings, consumer reviews, Q&A, social content, sampling, and creator and influencer marketing.
$6,500+/year
1.6%
15
Clutch
Washington, DC, United States A B2B marketplace that offers client feedback through verified reviews.
Free $499+/year
1.5%
16
Facebook Reviews
Menlo Park, California, United States A review platform from Facebook that allows users to rate and provide feedback on businesses' products or services.
Free
1.4%
17
Capterra
Stamford, Connecticut, United States A technology review platform focused on the software industry.
Free $$$
1.4%
18
Podium
Lehi, Utah, United States An AI-powered lead management and communication platform.
$249+/month
1.3%
19
Heureka.cz
Prague, Czech Republic A Czech online marketplace and price comparison platform.
1.2%
20
WP Review
Singapore A WordPress plugin that helps website owners add review functionality to their sites.
Free $67/year
1.1%
21
Verified Reviews
Marseille, France A software solution that allows you to collect, manage, and activate all of your real customer reviews.
$99+/month
0.8%
22
EmbedSocial
Skopje, Macedonia A social media aggregator that enables brands to collect and embed social media posts or reviews published by other people.
Free $29+/month
0.8%
23
Feefo
Petersfield, Hampshire, United Kingdom A customer review and feedback management platform that helps businesses collect, verify, and showcase genuine reviews from customers.
£99+/month
0.8%
24
Shopper Approved
Ogden, Utah, United States A review platform that helps businesses collect and display genuine reviews from verified customers.
$$$
0.8%
25
Ceneo
Wrocław, Poland A Polish online marketplace and price comparison platform.
$$$
0.7%
Data is based on the analysis of 3,324,982 websites.
Statistics were last calculated on
March 30, 2026 .
For details, see our
methodology and
disclaimer .