⚡ Marketing Automation in the United Arab Emirates

Marketing automation software helps businesses connect with customers by automating tasks such as sending emails, SMS, and social media messages, managing campaigns, tracking leads, organizing audiences, and measuring results across channels.

The United Arab Emirates is a Western Asian country with a population of over 10 million people.

According to our data, marketing automation platforms are used on 6.6% of websites from the United Arab Emirates.

⭐ Most Popular in 2026

The following chart shows the top marketing automation platforms in the United Arab Emirates in 2026, based on market share.

The most popular is Mailchimp, which dominates the market with a substantial 52.5% share.
It is followed by Klaviyo with 18.1% and Avada Commerce with 7.1%.

🚀 Highlights

Here is a list of the top platforms that are more popular in the United Arab Emirates than worldwide.
Differences between global and country rankings are shown in parentheses.

✨ Best Marketing Automation Platforms

Below is a more detailed list of the top 25 of the 39 marketing automation platforms used on sites from the United Arab Emirates, ranked by their market share.

RankNameMarket share
1
Mailchimp
Atlanta, Georgia, United States

A marketing automation and email marketing platform that enables businesses to create, send, and manage both bulk marketing campaigns and transactional emails.

Free$13+/month
2
Klaviyo
Boston, Massachusetts, United States

A marketing automation and data platform that enables businesses to run email, SMS, mobile push, and web form campaigns using a unified customer database.

Free$45+/month
3
Avada Commerce
Hanoi, Vietnam

A marketing automation platform designed for merchants running Shopify or Magento stores.

Free$16+/month
4
Salesforce Marketing Cloud
San Francisco, California, United States

A cloud-based digital marketing platform designed to help brands orchestrate and automate customer engagement across email, mobile, social, web, advertising, and other channels using unified data and AI.

$25+/user/month
5
Brevo
Paris, France

A cloud-based CRM and email marketing platform that combines multichannel messaging, marketing automation, and contact management in a unified interface.

Free$9+/month
6
Oracle Eloqua
Austin, Texas, United States

A marketing automation platform that helps companies automate, manage, and measure complex marketing campaigns.

$2,000+/month
7
Omnisend
London, United Kingdom

A marketing automation platform designed specifically for e-commerce businesses to manage email, SMS, and push-notification campaigns from a unified interface.

Free$20+/month
8
Dotdigital
London, United Kingdom

A marketing automation platform that enables users to automate campaigns across email, SMS, and other channels while delivering personalized, dynamic messages and tracking campaign performance in real time.

$$$
9
WebEngage
Mumbai, India

A full-stack marketing automation suite that drives growth for consumer businesses by enabling them to engage users via multiple channels such as Push, In-app, SMS, Email, Facebook, Instagram, and WhatsApp.

$199/user/year
10
PushOwl
Paris, France

An omnichannel marketing application for Shopify that enables merchants to engage customers through web push notifications alongside email and SMS messaging.

Free$19+/month
11
Zoho Marketing Automation
Chennai, India

A multichannel marketing automation software that helps marketers attract, engage, and convert audiences into customers.

$19+/month
12
Marketo Engage
San Jose, California, United States

An AI-powered marketing automation platform that enables marketers to design, execute, and measure personalized, multichannel programs and campaigns for both B2B and B2C audiences.

$40,000+/year
13
Kit
Boise, Idaho, United States

An email marketing and creator-focused platform that helps creators build and monetize their audiences.

Free$39+/month
14
Privy
Boston, Massachusetts, United States

An email and SMS marketing platform for e-commerce merchants that also provides onsite conversion tools such as popups, spin-to-win wheels, banners and free shipping bars.

$30+/month
15
Constant Contact
Waltham, Massachusetts, United States

A digital marketing platform that handles email campaigns, SMS, social media, and event marketing.

$12+/month
16
LeadConnector
Dallas, Texas, United States

A marketing automation and customer relationship platform that helps agencies and businesses manage leads, campaigns, and customer communications.

$$$
17
Braze
New York, United States

A customer engagement platform that helps brands create personalized, targeted campaigns and orchestrated interactions across multiple channels.

$30,000+/year
18
Synerise
Kraków, Poland

An AI-driven behavioral data and marketing automation platform designed to collect, analyze, personalize and act on customer data.

$$$
19
Mindbox
Almaty, Kazakhstan

A marketing automation platform that collects, analyzes and manages customer data from multiple sources to improve marketing effectiveness and increase revenue.

180,000 RUB+/month
20
Freshmarketer
San Mateo, California, United States

A complete marketing automation suite that helps you manage your contacts and lists, design, and deliver compelling marketing campaigns.

Free$18+/month
21
Netcore
Mumbai, India

A full-stack marketing technology platform that delivers AI-powered customer engagement, personalization, and omnichannel communications.

$$$
22
Attentive
New York, United States

An AI-powered SMS and email marketing platform designed to help businesses engage customers and run automated marketing campaigns.

$4,000+/year
23
Acquia
Boston, Massachusetts, United States

A digital experience platform that helps organizations build, manage, and optimize websites, applications, and content-rich digital experiences.

$$$
24
Iterable
San Francisco, California, United States

A complete cross-channel customer engagement platform that supports email, SMS, in-app messaging, and push notifications.

$$$
25
Lemnisk
Bengaluru, India

A real-time customer data and marketing automation platform that integrates and activates data from multiple channels to enable effective user communication for marketers.

$$$

👉 See Also

Data is based on the analysis of 8,313 websites from the United Arab Emirates.
Statistics were last calculated on .
For details, see our methodology and disclaimer.