Braze
Braze, Inc., New York, United StatesBraze is a customer engagement platform that helps brands create personalized, targeted campaigns and orchestrated interactions across multiple channels.
It provides real-time data unification and activation, drag-and-drop journey orchestration with triggers and experimentation, AI-driven decisioning and personalization, and cross-channel messaging across email, SMS, push, in-app, web and ads with analytics and segmentation tools.
According to our data, Braze ranks 26th among the marketing automation platforms we track.
It has 0.4% of the marketing automation market share and is present on 0.03% of all websites.
It is especially popular in the United States, appearing on 0.04% of all websites in the country.
💸 Pricing
Braze is a commercial product priced starting at $30,000 per year with a free 14-day trial available.
📊 Rankings and Market Share
- Marketing Automation
- Rank: 26
- Market share: 0.4%
- Personalization
- Rank: 23
- Market share: 1.2%
🏆 Braze Awards
- ⭐ 10th most popular in Australia in the Personalization category.
- 🔥 13rd most popular in Australia in the Marketing Automation category.
- 🔥 16th most popular in Germany in the Marketing Automation category.
- 🔥 20th most popular in Germany in the Personalization category.
- ⬆️ 23rd most popular in the United Kingdom in the Personalization category.
- ⬆️ 24th most popular in the United Kingdom in the Marketing Automation category.
⚡ Sites Using Braze
We have data on 1,090 websites that use the Braze marketing automation platform. Here is a list of some of the top ranked ones.
The highest rated site using Braze is theguardian.com.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | #74 | United Kingdom | English | |
| 2 |  tripadvisor.com |
#218 | United States | English |
| 3 | #268 | United Kingdom | English | |
| 4 | #519 | United States | American English | |
| 5 | #527 | United Kingdom | American English | |
| 6 | #1,376 | Finland | Finnish | |
| 7 | #1,463 | Spain | English | |
| 8 | #1,503 | France | French | |
| 9 | #1,544 | Netherlands | American English | |
| 10 | #1,588 | United Kingdom | British English | |
| 11 | #1,652 | Germany | American English | |
| 12 | #1,687 | English | ||
| 13 | #1,696 | United Kingdom | Italian | |
| 14 | #1,751 | Canada | French | |
| 15 | #1,833 | Spain | European Spanish | |
| 16 | #1,913 | Brazil | Brazilian Portuguese | |
| 17 | #2,091 | English | ||
| 18 |  iheart.com |
#2,340 | United States | English |
| 19 | #2,390 | American English | ||
| 20 | #2,429 | United States | English |
📈 Usage Statistics
Most of the sites that use Braze:
- are located in the United States
- have content in English
- use the .com domain extension
- fall into the Marketing/Merchandising category.
Most of the sites using Braze are from the United States, Australia, and the United Kingdom.
- United States 28.8%
- Australia 10.6%
- United Kingdom 8%
- Germany 6.2%
- Finland 3.1%
- New Zealand 3.1%
- Canada 2.9%
- Korea 2.9%
- Switzerland 2.8%
- Other 31.6%
Most Braze users speak English, German, or Spanish.
- English 69.5%
- German 5.1%
- Spanish 4.5%
- Finnish 2.3%
- French 2.2%
- Korean 2.1%
- Japanese 1.7%
- Dutch 1.6%
- Chinese 1.4%
- Other 9.6%
The Braze marketing automation platform is especially popular on .com and .com.au top-level domains.
- .com 51%
- .com.au 6.8%
- .co.uk 3.3%
- .co.nz 2.5%
- .fi 2.3%
- .de 2.1%
- .ch 2%
- .org 1.8%
- .ca 1.6%
- Other 26.6%
The primary market segments for websites utilizing Braze include marketing and merchandising, online shopping, and general news.
- Marketing/Merchandising 13.6%
- Online Shopping 13.6%
- General News 11%
- Entertainment 9.3%
- Travel 7%
- Business 6.8%
- Restaurants 6.1%
- Fashion/Beauty 5.1%
- Finance/Banking 3.7%
- Other 23.8%
🕵️ Similar Technologies
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💬 Frequently Asked Questions
What is the company behind Braze?
Braze is owned by Braze, Inc., headquartered in New York, United States.
Can I use Braze for free?
No, Braze is a paid solution.
How much does it cost?
The pricing starts at $30,000 per year.
Can I try it for free?
Yes, there is a free trial for 14 days, so you can explore all of its features before purchasing.
Which country uses Braze the most?
The majority of Braze users are from the United States.
Who uses Braze?
According to our data, Braze is used on over a thousand sites, including such established ones as theguardian.com,
tripadvisor.com, and independent.co.uk.
How does Braze compare to its competitors?
Braze is a moderately popular marketing automation platform, ranking ahead of 67 other marketing automation platforms we track.
What are the alternatives to Braze?
Alternatives and possible competitors to Braze may include 
Wunderkind, 
Listrak, and 
WebEngage.
👉 See Also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 4,009,087 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.