🆚 Braze vs. WebEngage
- 📈 Braze is three times more popular than WebEngage.
- 🌎 Braze is more popular in the United States, the United Kingdom, and Australia.
- 🌍 WebEngage is more popular in India, Iran, and the United Arab Emirates.
Statistics based on 3.3M+ analyzed websites. About this data
WebEngageType
Marketing automation platform
Marketing automation platform
About
Braze is a customer engagement platform that helps brands create personalized, targeted campaigns and orchestrated interactions across multiple channels.
It provides real-time data unification and activation, drag-and-drop journey orchestration with triggers and experimentation, AI-driven decisioning and personalization, and cross-channel messaging across email, SMS, push, in-app, web and ads with analytics and segmentation tools for measuring engagement and performance.
Facebook
Instagram
WhatsAppHeadquarters
New York, United States
Mumbai, India
Pricing
Free version ❌Free 14-day trial
$30,000+/year
Free version ❌
$199/user/year
Categories
Marketing Automation › Rank #27
Marketing Automation › Rank #49
Personalization › Rank #21
CDP › Rank #26
Push Notifications › Rank #22
A/B Testing › Rank #30
Popularity
Determined by the number of sites using each technology.
The Braze marketing automation platform is 2.8 times more popular than WebEngage.
Total websites
Market share
Marketing Automation
Popularity by country
Determined by the number of sites detected from each country.
Braze is more popular in the United States, the United Kingdom, and Australia, while WebEngage is more popular in India, Iran, and the United Arab Emirates.
United States
India
United Kingdom
Australia
Germany
Korea
Finland
Canada
Japan
Iran
Awards
- 🥈 Second most popular in Korea in the Personalization category.
- ⭐ 4th most popular in Korea in the Marketing Automation category.
- ⭐ 6th most popular in Finland in the Marketing Automation category.
- ⭐ 8th most popular in Finland in the Personalization category.
- 🔥 15th most popular in Australia in the Personalization category.
- 🥈 Second most popular in India in the A/B Testing category.
- 🥉 Third most popular in India in the CDP category.
- ⭐ 4th most popular in India in the Marketing Automation category.
- ⭐ 5th most popular in India in the Push Notifications category.
Popularity by domain category
Determined by the number of sites in each category.
Braze is more popular among sites focused on online shopping, marketing and merchandising, and entertainment, while WebEngage is more commonly used on education and reference sites.
Online Shopping
Marketing/Merchandising
Entertainment
General News
Business
Travel
Fashion/Beauty
Restaurants
Finance/Banking
Internet Services
Top sites
Top-ranked sites that use these technologies.
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Pushwoosh🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,375,483 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.