Zeta Marketing Platform

Zeta Global, New York, United States

Zeta Marketing Platform is an AI-driven marketing cloud that unifies customer data, identity resolution, and omnichannel activation to help brands execute personalized campaigns.

It is built around Zeta's SuperGraph identity system and Zeta Data Cloud, which resolve and connect users across devices and sessions, combining behavioral, transactional, and intent signals for real-time audience targeting and attribution.

According to our data, Zeta Marketing Platform ranks 31th among the marketing automation platforms we track.
It has 0.3% of the marketing automation market share and is present on 0.02% of all websites.

Statistics based on 3.5M+ analyzed websites. About this data

💸 Pricing

Zeta Marketing Platform is a commercial product priced starting at $580,000 per year.

$580,000+/year

📊 Rankings and Market Share

🏆 Zeta Marketing Platform Awards

⚡ Sites Using Zeta Marketing Platform

We have data on 720 websites that use the Zeta Marketing Platform platform. Here is a list of some of the top ranked ones.

The highest rated site using Zeta Marketing Platform is facebook.com.

#WebsiteRankCountryLanguage
1 facebook.com #2 United States English
2 instagram.com #5 United States English
3 whatsapp.com #48 United States English
4 uber.com #117 United States English
5 meta.com #203 United States English
6 threads.com #386 United States English
7 api.whatsapp.com United States English
8 messenger.com #1,121 United States English
9 m.facebook.com United States English
10 citi.com #1,387 English
11 toyota.com #1,629 United States English
12 disqus.com #1,868 English
13 developers.facebook.com United States English
14 web.facebook.com United States English
15 atptour.com #2,381 United States English
16 academy.com #2,385 English
17 help.instagram.com United States English
18 tiempo.com #3,655 Spain European Spanish
19 loaded.com #4,061 United Kingdom English
20 business.facebook.com United States English

📈 Usage Statistics

Most of the sites that use Zeta Marketing Platform:

Most of the sites using Zeta Marketing Platform are from the United States, the United Kingdom, and Italy.

  • United States 49.5%
  • United Kingdom 6%
  • Italy 5.8%
  • Spain 3.5%
  • Canada 3.2%
  • Chile 3.2%
  • Poland 2.8%
  • Austria 2.5%
  • France 2.3%
  • Other 21.2%

Most Zeta Marketing Platform users speak English, Spanish, or Italian.

  • English 70.7%
  • Spanish 8.6%
  • Italian 4.2%
  • German 3.8%
  • Polish 2.3%
  • French 2%
  • Portuguese 1.4%
  • Japanese 0.7%
  • Turkish 0.7%
  • Other 5.6%

The Zeta Marketing Platform platform is especially popular on .com and .org top-level domains.

  • .com 56.3%
  • .org 7.2%
  • .it 3.8%
  • .co.uk 3.2%
  • .cl 2.5%
  • .pl 2.2%
  • .es 1.9%
  • .at 1.9%
  • .ca 1.5%
  • Other 19.5%

The primary market segments for websites utilizing Zeta Marketing Platform include business, online shopping, and marketing and merchandising.

  • Business 17.7%
  • Online Shopping 12.7%
  • Marketing/Merchandising 12%
  • Finance/Banking 7%
  • Health 6.3%
  • Fashion/Beauty 5.4%
  • Motor Vehicles 5.1%
  • Travel 4.1%
  • Real Estate 3.5%
  • Other 26.2%

🕵️ Similar Technologies

These are some of the best Zeta Marketing Platform alternatives.

RankName
1
Klaviyo
Boston, Massachusetts, United States

A marketing automation and data platform that enables businesses to run email, SMS, mobile push, and web form campaigns using a unified customer database.

Free$45+/month
4
Salesforce Marketing Cloud
San Francisco, California, United States

A cloud-based digital marketing platform designed to help brands orchestrate and automate customer engagement across email, mobile, social, web, advertising, and other channels using unified data and AI.

$25+/user/month
23
Listrak
Lititz, Pennsylvania, United States

A cross-channel marketing automation platform designed for the retail industry.

$$$
26
WebEngage
Mumbai, India

A full-stack marketing automation suite that drives growth for consumer businesses by enabling them to engage users via multiple channels such as Push, In-app, SMS, Email, Facebook, Instagram, and WhatsApp.

$199/user/year
28
Netcore
Mumbai, India

A full-stack marketing technology platform that delivers AI-powered customer engagement, personalization, and omnichannel communications.

$$$

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💬 Frequently Asked Questions

What is the company behind Zeta Marketing Platform?

Zeta Marketing Platform is owned by Zeta Global Holdings Corp., headquartered in New York, United States.

Does Zeta Marketing Platform offer a free plan?

No, Zeta Marketing Platform is a paid solution.

How much does Zeta Marketing Platform cost?

The pricing starts at $580,000 per year.

Which country uses Zeta Marketing Platform the most?

The majority of Zeta Marketing Platform users are from the United States.

Who uses Zeta Marketing Platform?

According to our data, Zeta Marketing Platform is used on hundreds of sites, including facebook.com, instagram.com, and whatsapp.com.

Is Zeta Marketing Platform used on government websites?

Overall, we found Zeta Marketing Platform on 2 government sites in the United States.

Do academic institutions use Zeta Marketing Platform?

Yes. Overall, we know of 2 academic websites in the United States that use Zeta Marketing Platform.

How does Zeta Marketing Platform compare to the competition?

Zeta Marketing Platform is a moderately popular marketing automation platform, ranking ahead of 55 other marketing automation platforms we track.

What are the alternatives to Zeta Marketing Platform?

Alternatives and possible competitors to Zeta Marketing Platform may include Klaviyo, Salesforce Marketing Cloud, and Listrak.

👉 See Also

🗃️ About This Data