Zeta Marketing Platform

Zeta Global, New York, United States

Zeta Marketing Platform is an AI-driven marketing cloud that unifies customer data, identity resolution, and omnichannel activation to help brands execute personalized campaigns.

It is built around Zeta's SuperGraph identity system and Zeta Data Cloud, which resolve and connect users across devices and sessions, combining behavioral, transactional, and intent signals for real-time audience targeting and attribution.

According to our data, Zeta Marketing Platform ranks 31th among the marketing automation platforms we track.
It has 0.3% of the marketing automation market share and is present on 0.02% of all websites.

It is especially popular in the United States, appearing on 0.05% of all websites in the country.

Statistics based on 4M+ analyzed websites. About this data

💸 Pricing

Zeta Marketing Platform is a commercial product priced starting at $580,000 per year.

$580,000+/year

📊 Rankings and Market Share

🏆 Zeta Marketing Platform Awards

⚡ Sites Using Zeta Marketing Platform

We have data on 856 websites that use the Zeta Marketing Platform platform. Here is a list of some of the top ranked ones.

The highest rated site using Zeta Marketing Platform is facebook.com.

#WebsiteRankCountryLanguage
1 facebook.com #2 United States English
2 instagram.com #5 United States English
3 whatsapp.com #20 United States English
4 threads.com #71 United States English
5 meta.com #123 United States English
6 messenger.com #336 United States English
7 uber.com #343 United States English
8 api.whatsapp.com United States English
9 m.facebook.com United States English
10 citi.com #1,447 English
11 disqus.com #1,557 United States English
12 ets.org #2,012 English
13 developers.facebook.com United States English
14 toyota.com #2,139 United States English
15 web.facebook.com United States English
16 help.instagram.com United States English
17 atptour.com #2,814 United States English
18 academy.com #3,073 English
19 business.facebook.com United States English
20 zetaglobal.com #4,509 United States English

📈 Usage Statistics

Most of the sites that use Zeta Marketing Platform:

Most of the sites using Zeta Marketing Platform are from the United States and the United Kingdom.

  • United States 52.6%
  • United Kingdom 5.8%
  • Italy 4.7%
  • Canada 2.8%
  • Germany 2.8%
  • Chile 2.6%
  • Spain 2.6%
  • Poland 2.1%
  • France 2%
  • Other 22%

Most Zeta Marketing Platform users speak English, Spanish, or Italian.

  • English 71.7%
  • Spanish 8%
  • Italian 3.8%
  • German 3.3%
  • French 2.1%
  • Polish 1.8%
  • Portuguese 1.5%
  • Dutch 0.8%
  • Japanese 0.7%
  • Other 6.3%

The Zeta Marketing Platform platform is especially popular on .com and .org top-level domains.

  • .com 56.9%
  • .org 6.8%
  • .it 3.5%
  • .co.uk 3%
  • .cl 2.1%
  • .ca 2%
  • .pl 1.8%
  • .es 1.6%
  • .de 1.5%
  • Other 20.8%

The primary market segments for websites utilizing Zeta Marketing Platform include business, marketing and merchandising, and online shopping.

  • Business 17.2%
  • Marketing/Merchandising 14.4%
  • Online Shopping 11.8%
  • Health 6.2%
  • Finance/Banking 5.4%
  • Fashion/Beauty 5.1%
  • Motor Vehicles 3.7%
  • Travel 3.7%
  • Education/Reference 3.1%
  • Other 29.4%

🕵️ Similar Technologies

These are some of the best Zeta Marketing Platform alternatives.

RankName
1
Klaviyo
Boston, Massachusetts, United States

A marketing automation and data platform that enables businesses to run email, SMS, mobile push, and web form campaigns using a unified customer database.

Free$45+/month
4
Salesforce Marketing Cloud
San Francisco, California, United States

A cloud-based digital marketing platform designed to help brands orchestrate and automate customer engagement across email, mobile, social, web, advertising, and other channels using unified data and AI.

$25+/user/month
22
Listrak
Lititz, Pennsylvania, United States

A cross-channel marketing automation platform designed for retail and e-commerce brands.

$2,500+/month
25
WebEngage
Mumbai, India

A full-stack marketing automation suite that drives growth for consumer businesses by enabling them to engage users via multiple channels such as Push, In-app, SMS, Email, Facebook, Instagram, and WhatsApp.

$199/user/year
27
Netcore
Mumbai, India

A full-stack marketing technology platform that delivers AI-powered customer engagement, personalization, and omnichannel communications.

$$$

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💬 Frequently Asked Questions

What is the company behind Zeta Marketing Platform?

Zeta Marketing Platform is owned by Zeta Global Holdings Corp., headquartered in New York, United States.

Does Zeta Marketing Platform offer a free plan?

No, Zeta Marketing Platform is a paid solution.

How much does Zeta Marketing Platform cost?

The pricing starts at $580,000 per year.

Which country uses Zeta Marketing Platform the most?

The majority of Zeta Marketing Platform users are from the United States.

Who uses Zeta Marketing Platform?

According to our data, Zeta Marketing Platform is used on hundreds of sites, including facebook.com, instagram.com, and whatsapp.com.

Is Zeta Marketing Platform used on government websites?

Overall, we found Zeta Marketing Platform on 2 government sites in the United States.

Do academic institutions use Zeta Marketing Platform?

Yes. Overall, we know of 2 academic websites in the United States that use Zeta Marketing Platform.

How does Zeta Marketing Platform compare to the competition?

Zeta Marketing Platform is a moderately popular marketing automation platform, ranking ahead of 62 other marketing automation platforms we track.

What are the alternatives to Zeta Marketing Platform?

Alternatives and possible competitors to Zeta Marketing Platform may include Klaviyo, Salesforce Marketing Cloud, and Listrak.

👉 See Also

🗃️ About This Data