🆚 Listrak vs. Zeta Marketing Platform

📈 Zeta Marketing Platform is slightly more popular than Listrak.
🌍 Zeta Marketing Platform is more popular in the United Kingdom, Italy, and Spain.
🌎 Listrak is more popular in the United States, Canada, and Switzerland.

Statistics based on 3.3M+ analyzed websites. About this data

Listrak

Zeta Marketing Platform

Type

Marketing automation platform

About

Listrak is a cross-channel marketing automation platform designed for the retail industry.

The Zeta Marketing Platform is an AI-powered, cloud-based system that helps brands acquire, grow, and retain customers more efficiently by identifying anonymous users, acting on consumer intent, and optimizing in real time.

Headquarters

Lititz, Pennsylvania, United States

New York, United States

Website

listrak.com #127,154

zetaglobal.com #19,614

Pricing

Free version ❌

Custom

Free version ❌

$580,000+/year

Popularity

Determined by the number of sites using each technology.

The Zeta Marketing Platform platform is 1.2 times more popular than Listrak.

Total websites

Market share

Marketing Automation

CDP

Popularity by country

Determined by the number of sites detected from each country.

Zeta Marketing Platform is more popular in the United Kingdom, Italy, and Spain, while Listrak is more popular in the United States, Canada, and Switzerland.

United States

United Kingdom

Canada

Italy

Spain

Chile

Poland

France

Germany

Austria

Awards

⭐ 10th most popular in Canada in the Identity Resolution category.
🔥 12nd most popular in the United States in the Identity Resolution category.
🔥 12nd most popular in the United States in the CDP category.
🔥 12nd most popular in Canada in the CDP category.
⬆️ 22nd most popular in the United States in the Marketing Automation category.

🔥 11st most popular in Italy in the CDP category.
🔥 13rd most popular in Italy in the Marketing Automation category.
🔥 15th most popular in the United States in the CDP category.
⬆️ 27th most popular in the United States in the Marketing Automation category.

Popularity by domain category

Determined by the number of sites in each category.

Zeta Marketing Platform is more popular among sites focused on business, marketing and merchandising, and health, while Listrak is more commonly used on online shopping, fashion and beauty, and weapons sites.

Online Shopping

Business

Marketing/Merchandising

Fashion/Beauty

Health

Finance/Banking

Weapons

Real Estate

Travel

Sports

Top sites

Top-ranked sites that use these technologies.

Name

Rank

#2,385

#6,149

#9,066

#11,928

#13,576

Name

Rank

#48

#117

#203