⚡ A/B Testing in Poland

A/B testing tools are software solutions that allow users to compare two or more versions of a webpage, application, or element to determine which performs better.

Poland is a Central European country with a population of around 38 million people.

According to our data, A/B testing tools are used on 0.8% of websites from Poland.

⭐ Most Popular in 2026

The following chart shows the top A/B testing tools in Poland in 2026, based on market share.

The most popular is VWO with a share of 27.9%, followed by Landingi with 12.1% and Crazy Egg with 11.4%.

VWO 27.9%
Landingi 12.1%
Crazy Egg 11.4%
PostHog 6.6%
Optimizely 6.4%
OptinMonster 5.7%
Convert 4.3%
Dynamic Yield 3.7%
Inspectlet 3.7%
Plerdy 3.2%
OptiMonk 2.7%
AB Tasty 2.5%
Kameleoon 2.3%
Adobe Target 2.3%
Other 5.2%

🚀 Highlights

Here is a list of the top tools that are more popular in Poland than worldwide.
Differences between global and country rankings are shown in parentheses.

2. Landingi ^(-39)
4. PostHog ^(-1)
8. Dynamic Yield ^(-14)
9. Inspectlet ^(-6)
10. Plerdy ^(-14)
13. Kameleoon ^(-8)
16. Webflow Optimize ^(-7)
17. Ptengine ^(-2)
18. Monetate ^(-8)
20. Oracle Maxymiser ^(-20)

✨ Best A/B Testing Tools

Below is a more detailed list of the top 25 of the 37 A/B testing tools used on sites from Poland, ranked by their market share.

Rank	Name	Market share
1	VWO Delhi, India A comprehensive visual website analytics, optimization, and A/B testing platform for running experiments and improving digital user experiences across websites and apps. $2,064+/year	27.9%
2	Landingi Dallas, Texas, United States A no-code platform designed to simplify the creation of landing pages for marketing campaigns. Free$29+/month	12.1%
3	Crazy Egg La Mirada, California, United States An analytics platform that allows users to track visitor behavior and optimize conversions using heatmaps, session recordings, click tracking, scrollmaps, and A/B testing. $29+/month	11.4%
4	PostHog San Francisco, California, United States An open-source product analytics platform available as a self-hosted deployment or managed cloud service. FreeOpen source$$$	6.6%
5	Optimizely New York, United States A digital experience platform that specializes in content management, e-commerce personalization, experimentation, and feature delivery. $36,000+/year	6.4%
6	OptinMonster West Palm Beach, Florida, United States A conversion optimization and lead generation platform that helps websites turn visitors into subscribers or customers using targeted onsite campaigns such as popups and opt-in forms. Free$7+/month	5.7%
7	Convert Claymont, Delaware, United States An advanced A/B testing and personalization platform for websites and web apps. $399+/month	4.3%
8	Dynamic Yield Purchase, New York, United States An AI-powered personalization and customer experience optimization platform that enables businesses to tailor content, product recommendations, and offers across websites, mobile apps, and email. $35,000/year	3.7%
9	Inspectlet Santa Clara, California, United States A website analytics tool that helps businesses understand how visitors interact with their sites by capturing behavioral data beyond traditional metrics. Free$39+/month	3.7%
10	Plerdy Lviv, Ukraine A conversion rate optimization platform that includes analytics and A/B testing tools. Free$21+/month	3.2%
11	OptiMonk Debrecen, Hungary A conversion rate optimization tool that provides popups, gamification widgets, website personalization, and A/B testing. Free$29+/month	2.7%
12	AB Tasty Paris, France A digital experience platform that enables website teams to run A/B testing, multivariate tests, personalized content experiments, and user experience optimization. $1,000+/month	2.5%
13	Kameleoon Paris, France An A/B testing, full stack, AI-powered personalization platform for mid-sized to enterprise companies. $35,000+/year	2.3%
14	Adobe Target San Jose, California, United States Used by marketers to design and execute online tests, create behavior-based audience segments, and automate content targeting. $50,000/year	2.3%
15	Zoho PageSense Chennai, India A conversion rate optimization and web analytics platform that enables businesses to use heatmaps and session recordings, track conversion funnels, and run A/B and split-URL tests. $20+/month	1.6%
16	Webflow Optimize San Francisco, California, United States An AI-driven A/B testing and personalization tool from Webflow that lets teams run experiments, tailor multiple site variations, and dynamically deliver personalized experiences to different visitor segments. $299+/month	0.9%
17	Ptengine Tokyo, Japan A complete marketing and analytics platform with A/B testing and heatmaps. Free$49+/month	0.7%
18	Monetate Dallas, Texas, United States A personalization platform packed with business-focused A/B testing tools that simplify the process of testing and experimentation. $1,000+/month	0.7%
19	Shogun Walnut, California, United States An e-commerce optimization and personalization platform for Shopify, featuring a visual page builder and A/B testing tools. $39+/month	0.7%
20	Oracle Maxymiser Austin, Texas, United States A cloud-based software that enables marketers to test, target and personalize what a customer sees on a website or app, increasing engagement and revenue.	0.5%
21	Nosto Helsinki, Finland The intelligent commerce experience platform that integrates with Shopify, Magento, Adobe Commerce, Shopware, BigCommerce and VTEX. $$$	0.5%
22	Airship San Francisco, California, United States A customer engagement platform that orchestrate journeys in app, on the web, and across all promotional channels like email, push, in-app and SMS. $$$	0.5%
23	Convertful Tortola, British Virgin Islands A lead generation tool that can be used to create pop-ups, scroll boxes, floating action buttons, spin-to-win and scratch card widgets and more. $9+/month	0.5%
24	Trendemon Netanya, Israel A journey orchestration and personalization platform that optimizes the customer experience on B2B websites. $699+/month	0.5%
25	ABlyft Kiel, Germany An A/B testing platform with a powerful visual editor and a focus on developers. Free$$$	0.5%

👉 See Also

🌎 A/B Testing in other countries

Data is based on the analysis of 55,518 websites from Poland.
Statistics were last calculated on March 21, 2026.
For details, see our methodology and disclaimer.