Online Advertising Platforms Ranked #26–#50 in South Africa by Market Share (2026)

📈 Online Advertising Platforms Ranked #26–#50 in South Africa

Online advertising is done using various technologies, including advertising networks, ad servers, demand-side platforms (DSPs), and supply-side platforms (SSPs).

South Africa is an African country with a population of over 60 million people.

Statistics based on 20K+ analyzed websites. About this data

The following list shows the online advertising platforms ranked from 26th to 50th out of 90 used on websites in South Africa.

Rank	Name	Market share
26	PubMatic Redwood City, California, United States A supply-side programmatic advertising platform that enables digital publishers to sell advertising inventory through automated auctions and direct deals.	0.4%
27	MediaMath New York, United States An omnichannel demand-side platform that offers a rich set of capabilities for marketers to manage and execute their campaigns.	0.3%
28	Vdx.tv Emeryville, California, United States A global video advertising technology company.	0.3%
29	Amazon Advertising Seattle, Washington, United States A pay-per-click advertising platform used to display ads on Amazon.com, IMDb, Twitch, and other sites.	0.3%
30	InMobi Bengaluru, India A mobile advertising platform that helps app developers and publishers monetize their apps by serving ads to users on mobile devices.	0.3%
31	RTB House Warsaw, Poland A global advertising company that specializes in targeted advertising, including retargeting and real-time bidding.	0.3%
32	Index Exchange Toronto, Ontario, Canada A global advertising supply-side platform that connects digital publishers and media buyers through a real-time advertising exchange.	0.3%
33	MGID Santa Monica, California, United States A performance-driven platform for real-time buying, selling and management of native ads.	0.3%
34	Yahoo Advertising New York, United States A pay-per-click digital advertising platform.	0.3%
35	Skimlinks New York, United States A content monetization platform that specializes in monetizing links through affiliate marketing. It allows publishers to automatically insert affiliate links into their content and receive commissions, primarily on a cost-per-sale basis.	0.2%
36	BidSwitch Paris, France Middleware that optimizes trading connectivity between different programmatic technology platforms, enabling SSPs to integrate with more than 220 DSPs.	0.2%
37	BuySellAds Boston, Massachusetts, United States A contextual advertising platform that also sells ad space on partner websites through a self-serve marketplace.	0.2%
38	Reset Digital	0.2%
39	Mediavine New York, United States A premium ad management network for established publishers that monetizes website traffic through display advertising, typically requiring at least 50,000 monthly sessions for entry. $$$	0.2%
40	Media.net Dubai, United Arab Emirates An omnichannel supply-side platform that uses a proprietary contextual engine to deliver programmatic advertising without cookies or audience data.	0.2%
41	Amazon Ad Server Seattle, Washington, United States A global, multi-channel ad server used to create, distribute, customize, measure, and optimize campaigns.	0.2%
42	Demandbase San Francisco, California, United States A B2B marketing platform that combines data enrichment, account intelligence, and account-based marketing tools to help companies identify, target, and engage business accounts. $$$	0.2%
43	TripleLift New York, United States A programmatic advertising platform focused on native ads.	0.1%
44	AdScale Yokneam, Israel A fully automated, AI-powered advertising platform that automates and optimizes Facebook, Instagram and Google ad campaigns for e-commerce. $199+/month	0.1%
45	StackAdapt Thornhill, Ontario, Canada A multi-channel programmatic advertising platform specializing in native, display, video, connected TV, audio, in-game, and DOOH advertising.	0.1%
46	Nativo El Segundo, California, United States A SaaS platform that provides a comprehensive, fully integrated native and content advertising technology stack.	0.1%
47	Monetag Limassol, Cyprus A platform for monetizing desktop, mobile web and Telegram Mini App audiences, remnant ad inventory and social traffic.	0.1%
48	Sonobi Winter Park, Florida, United States An advertising technology company that provides JetStream, a data-driven audience forecasting and planning platform.	0.1%
49	WordAds San Francisco, California, United States An advertising platform for WordPress sites that allows publishers to monetize content by displaying automatically managed ads across their pages.	0.1%
50	Raptive New York, United States A premium ad management network that helps content publishers monetize their websites through optimized ad placements. $$$	0.1%

👉 See Also

🌎 Advertising in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 20,858 websites from South Africa.
We currently track the presence of 202 online advertising platforms across the web.
Of these, 90 were detected on websites from South Africa.
Statistics were last calculated on November 3, 2026.
For more details, see our methodology and disclaimer.