Adobe Analytics

Adobe, San Jose, California, United States

Adobe Analytics is an enterprise digital analytics platform for collecting and analyzing data from websites, mobile applications, and other digital properties.

It provides the Analysis Workspace visual reporting environment, attribution modeling, anomaly detection, predictive forecasting, Data Warehouse for exporting raw analytics data, and integrations with other Adobe Experience Cloud applications.

According to our data, Adobe Analytics ranks 13th among the web analytics tools we track.
It has 0.8% of the web analytics market share and is present on 0.4% of all websites.

Statistics based on 3.7M+ analyzed websites. About this data

💸 Pricing

Adobe Analytics is a commercial product priced starting at $37,500 per year.

Select $37,500+/year
Prime $50,000+/year
Ultimate $67,500+/year

📊 Rankings and Market Share

🏆 Adobe Analytics Awards

⚡ Sites Using Adobe Analytics

We have data on 14,599 websites that use the Adobe Analytics tool. Here is a list of some of the top ranked ones.

The highest rated site using Adobe Analytics is linkedin.com.

#WebsiteRankCountryLanguage
1 linkedin.com #9 United States English
2 ibm.com #66 United States English
3 samsung.com #73 United States English
4 itmedia.co.jp #351 Japan Japanese
5 tabelog.com #380 Japan Japanese
6 nhs.uk #387 United Kingdom English
7 iltalehti.fi #513 Finland Finnish
8 jalan.net #530 Japan Japanese
9 suumo.jp #533 Japan Japanese
10 audible.com #543 United States American English
11 nykaa.com #609 English
12 aws.amazon.com United States American English
13 sephora.com #1,188 United States English
14 kaiserpermanente.org #1,282 American English
15 express.co.uk #1,284 United Kingdom English
16 eset.com #1,333 United States American English
17 kakaku.com #1,335 Japan Japanese
18 walgreens.com #1,338 English
19 bahn.de #1,376 Germany German
20 dhl.de #1,451 Germany German

📈 Usage Statistics

Most of the sites that use Adobe Analytics:

Most of the sites using Adobe Analytics are from the United States, the United Kingdom, and Germany.

  • United States 25.2%
  • United Kingdom 11.8%
  • Germany 6.5%
  • Netherlands 6.5%
  • Indonesia 4.3%
  • Australia 3.2%
  • France 3.2%
  • Italy 3.2%
  • Spain 2.3%
  • Other 33.8%

Most Adobe Analytics users speak English, German, or Spanish.

  • English 56.4%
  • German 6.9%
  • Spanish 5.5%
  • Dutch 5.3%
  • Indonesian 4.1%
  • French 4%
  • Italian 2.6%
  • Portuguese 1.6%
  • Japanese 1.6%
  • Other 12%

The Adobe Analytics tool is especially popular on .com and .co.uk top-level domains.

  • .com 46.5%
  • .co.uk 7.2%
  • .de 4.4%
  • .nl 4%
  • .com.au 2.5%
  • .it 2%
  • .fr 1.9%
  • .org 1.8%
  • .net 1.3%
  • Other 28.4%

The primary market segments for websites utilizing Adobe Analytics include online shopping, business, and marketing and merchandising.

  • Online Shopping 30%
  • Business 15.9%
  • Marketing/Merchandising 10.6%
  • Fashion/Beauty 5.7%
  • Finance/Banking 4.9%
  • Health 3.3%
  • General News 3.1%
  • Travel 2.7%
  • Software/Hardware 2.7%
  • Other 21.1%

🕵️ Similar Technologies

These are some of the best Adobe Analytics alternatives.

RankName
46
LiveRamp
San Francisco, California, United States

A data collaboration platform that provides identity resolution and data onboarding services to help organizations connect, match, and activate customer data across marketing and advertising systems.

$5,000+/month
55
Chartbeat
New York, United States

A content intelligence and analytics platform that provides real-time and historical audience data to help web publishers understand how users engage with their content.

$7,000+/year
60
Fullstory
Atlanta, Georgia, United States

A behavioral analytics platform with session replay and heatmaps that allows businesses to analyze how users interact with websites and mobile apps.

Free$14,000+/year
94
Quantum Metric
Colorado Springs, Colorado, United States

A digital analytics platform that helps businesses understand user behavior, identify friction points, and optimize digital experiences for an enhanced customer experience.

$75,000+/year
150
Oracle Infinity
Austin, Texas, United States

An digital analytics and behavioral intelligence platform that collects and analyzes visitor interactions on websites and mobile apps for enterprise marketing and optimization.

$$$

🆚 Compare Alternatives

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💬 Frequently Asked Questions

What is the company behind Adobe Analytics?

Adobe Analytics is owned by Adobe Inc., headquartered in San Jose, California, United States.

Does Adobe Analytics offer a free plan?

No, Adobe Analytics is a paid solution.

What is the price of Adobe Analytics?

Adobe Analytics is priced from $37,500 per year for the Select plan.

Is there a free trial available?

No, Adobe Analytics does not provide a free trial. However, a demo may be available.

Which country uses Adobe Analytics the most?

The majority of Adobe Analytics users are from the United States.

Who uses Adobe Analytics?

According to our data, Adobe Analytics is used on thousands of sites, including such established ones as linkedin.com, ibm.com, and samsung.com.

Is Adobe Analytics used on government websites?

Overall, we found Adobe Analytics on 15 government sites in the United States.

Do academic institutions use Adobe Analytics?

Yes. Overall, we know of 13 academic websites in the United States that use Adobe Analytics.

How does Adobe Analytics compare to its competitors?

Adobe Analytics is a fairly popular web analytics tool, ranking ahead of 178 other web analytics tools we track.

What are the alternatives to Adobe Analytics?

Alternatives and possible competitors to Adobe Analytics may include Fullstory, Chartbeat, and Quantum Metric.

👉 See Also

🗃️ About This Data