MonsterInsights
MonsterInsights, West Palm Beach, Florida, United StatesMonsterInsights is a WordPress plugin that integrates Google Analytics into WordPress and displays key website performance metrics directly in the WordPress dashboard.
It offers real-time analytics, event and custom dimension tracking, affiliate and ads tracking, GDPR-compliant tracking tools with consent support, insights on audience demographics and behavior, and configuration wizards for easy setup of goals, funnels, and site search tracking.
According to our data, MonsterInsights is the 8th most popular web analytics tool on the web.
It has 3.4% of the web analytics market share and is detected on 1.5% of all websites.
- 🏠 Website
- 🔌 Add-Ons
wordpress.org💸 Pricing
MonsterInsights is available in both free and paid versions.
(EU Compliance add-on, enhanced reports)$99.50/year
(5 sites, eCommerce tracking)$199.50/year
(5 sites, WordPress Multisite support)$299.50/year
📊 Rankings and Market Share
- Analytics
- Rank: 8
- Market share: 3.4%
- WordPress Plugins
- Rank: 14
- Market share: 4.6%
🏆 MonsterInsights Awards
- 🥉 Third most popular in South Africa in the Analytics category.
- ⭐ 4th most popular in Canada in the Analytics category.
- ⭐ 4th most popular in Greece in the Analytics category.
- ⭐ 4th most popular in Malaysia in the Analytics category.
- ⭐ 4th most popular in Serbia in the Analytics category.
- ⭐ 4th most popular in Croatia in the Analytics category.
- ⭐ 4th most popular in Nigeria in the Analytics category.
- ⭐ 4th most popular in Kenya in the Analytics category.
- ⭐ 4th most popular in Morocco in the Analytics category.
- ⭐ 4th most popular in Zimbabwe in the Analytics category.
⚡ Sites Using MonsterInsights
We have data on 50,617 websites that use the MonsterInsights web analytics tool. Here is a list of some of the top ranked ones.
The highest rated site using MonsterInsights is clickpetroleoegas.com.br.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | #810 | Brazil | Brazilian Portuguese | |
| 2 | #4,343 | Malaysia | Malay | |
| 3 | #4,958 | American English | ||
| 4 | #6,005 | American English | ||
| 5 | #6,157 | United Kingdom | British English | |
| 6 | #6,167 | Greece | Greek | |
| 7 | #6,389 | United States | American English | |
| 8 | #7,210 | American English | ||
| 9 | #7,211 | American English | ||
| 10 | #7,355 | United States | American English | |
| 11 | #7,689 | Malaysia | British English | |
| 12 | #8,172 | Mexico | Spanish | |
| 13 | #8,553 | American English | ||
| 14 | #8,601 | American English | ||
| 15 | #9,329 | American English | ||
| 16 | #9,911 | Brazil | Brazilian Portuguese | |
| 17 | #9,971 | Indonesia | American English | |
| 18 | #10,418 | United States | American English | |
| 19 | #10,556 | Spain | European Spanish | |
| 20 | #10,890 | American English |
📈 Usage Statistics
Most of the sites that use MonsterInsights:
- are located in the United States
- have content in English
- use the .com domain extension
- fall into the Business category.
Most of the sites using MonsterInsights are from the United States and the United Kingdom.
- United States 29.6%
- United Kingdom 8.5%
- Australia 4.7%
- Spain 4.5%
- Japan 4.4%
- Canada 3.6%
- Italy 3.6%
- Netherlands 3.4%
- France 3.2%
- Other 34.5%
Most MonsterInsights users speak English, Spanish, or Japanese.
- English 65.9%
- Spanish 6.1%
- Japanese 3.6%
- French 3.3%
- Italian 2.8%
- Dutch 2.4%
- German 2.3%
- Portuguese 2.2%
- Polish 1.3%
- Other 10.1%
The MonsterInsights web analytics tool is especially popular on .com and .org top-level domains.
- .com 48%
- .org 10.8%
- .co.uk 2.7%
- .net 2.6%
- .com.au 2.5%
- .nl 2%
- .it 1.9%
- .ca 1.5%
- .de 1.3%
- Other 26.7%
The primary market segments for websites utilizing MonsterInsights include business, blogs and wiki, and marketing and merchandising.
- Business 18.1%
- Blogs/Wiki 12%
- Marketing/Merchandising 10.9%
- Education/Reference 7.1%
- Non-Profit/Advocacy/NGO 5.3%
- Entertainment 4.2%
- Internet Services 3.9%
- Online Shopping 3.8%
- Health 3.8%
- Other 30.9%
🧩 MonsterInsights Editions
The most popular edition of MonsterInsights is Premium, used by 9.2% of sites.
- Premium 9.2%
- Unknown 90.8%
🕵️ Similar Technologies
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What is the company behind MonsterInsights?
MonsterInsights is owned by MonsterInsights LLC, headquartered in West Palm Beach, Florida, United States.
Can I use MonsterInsights for free?
Yes, there is a free version with limited functionality.
How much does MonsterInsights cost?
MonsterInsights is priced from $99.50 per year for the Plus plan.
Which country uses MonsterInsights the most?
The majority of MonsterInsights users are from the United States.
Who uses MonsterInsights?
According to our data, MonsterInsights is used on thousands of sites, including such established ones as clickpetroleoegas.com.br,
kosmo.com.my, and
kingofshojo.com.
Is MonsterInsights used on government websites?
Yes, for example, it is used by lacounty.gov. In total, we found MonsterInsights on 44 government sites in the United States.
Do academic institutions use MonsterInsights?
Yes, quite a few! The most prominent of these is unnes.ac.id. In total, we know of 119 academic websites in the United States that use MonsterInsights.
How does MonsterInsights stack up against the competition?
MonsterInsights is a very popular web analytics tool, second only to 7 other web analytics tools we track.
What are the alternatives to MonsterInsights?
Alternatives and possible competitors to MonsterInsights may include 
SlimStat, and
Jetpack Stats.
👉 See Also
- ✨ Related Technologies
- 💼 All technologies from MonsterInsights