⚡ Analytics in Morocco

Web analytics tools are software solutions that collect, measure, and analyze data about website visitors and user interactions, providing information on traffic sources, user behavior, and overall website performance.

Morocco is a North African country with a population of over 38 million people.

According to our statistics, web analytics tools are used on 50% of websites from Morocco.

Statistics based on 2K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top web analytics tools in Morocco in 2026, based on market share.

The most popular is Google Analytics, which dominates the market with an overwhelming 79.4% share.
It is followed by Cloudflare Web Analytics with 20.6% and Jetpack Stats with 11.5%.

Google Analytics 79.4%
Cloudflare Web Analytics 20.6%
Jetpack Stats 11.5%
MonsterInsights 4.2%
Hotjar 4.1%
Microsoft Clarity 3.4%
HubSpot Analytics 1.9%
Matomo 1.2%
Statcounter 1%
Ahrefs Web Analytics 0.9%
Histats 0.7%
Metricool 0.6%
Independent Analytics 0.6%
Adobe Analytics 0.5%
Zoho SalesIQ 0.4%

🚀 Highlights

Here is a list of the top tools that are more popular in Morocco than worldwide.
Differences between global and country rankings are shown in parentheses.

4. MonsterInsights ^(-4)
5. Hotjar ^(-2)
7. HubSpot Analytics ^(-2)
9. Statcounter ^(-3)
10. Ahrefs Web Analytics ^(-17)
11. Histats ^(-5)
12. Metricool ^(-9)
13. Independent Analytics ^(-25)
15. Zoho SalesIQ ^(-27)
16. Plausible ^(-3)

✨ Best Web Analytics Tools

Below is a more detailed list of the top 25 of the 54 web analytics tools used on sites from Morocco, ranked by their market share.

Rank	Name	Market share
1	Google Analytics Mountain View, California, United States A web analytics solution provided by Google that helps website owners and businesses understand how visitors interact with their websites. Free$50,000+/year	79.4%
2	Cloudflare Web Analytics San Francisco, California, United States A free, lightweight, privacy-first analytics and performance metrics service. Free$25+/month	20.6%
3	Jetpack Stats San Francisco, California, United States A WordPress analytics tool that provides traffic and engagement data directly within the WordPress dashboard. Free$8.33+/month	11.5%
4	MonsterInsights West Palm Beach, Florida, United States A WordPress plugin that integrates Google Analytics into WordPress and displays key website performance metrics directly in the WordPress dashboard. Free$99.50+/year	4.2%
5	Hotjar St. Julian's, Malta A web-based user behavior analytics and feedback platform that helps website owners observe how visitors interact with their sites and gather direct user feedback. Free$49+/month	4.1%
6	Microsoft Clarity Redmond, Washington, United States A free user behavior analytics tool from Microsoft that helps site owners understand how visitors interact with their websites. Free	3.4%
7	HubSpot Analytics Cambridge, Massachusetts, United States Measure the performance of all your marketing campaigns in one place with built-in analytics, reports, and dashboards. Free$20+/seat/month	1.9%
8	Matomo Wellington, New Zealand An open-source web analytics platform built in PHP that lets users track and analyze visitor behavior, campaigns, goals, and conversions with full control over analytics data. FreeOpen source€22+/month	1.2%
9	Statcounter Dublin, Ireland A real-time web analytics service that tracks and reports on website visitor activity and behavior. Free$9+/month	1%
10	Ahrefs Web Analytics Singapore A privacy-friendly solution that allows you to track website usage in real time. Free$20+/month	0.9%
11	Histats Azzano San Paolo, Bergamo, Italy A free website analytics and visitor counter service that tracks and reports web traffic metrics such as unique visitors, page views, referrers, and geolocation data. Free	0.7%
12	Metricool Madrid, Spain A social media management and analytics tool that allows you to analyze, schedule, and manage social media content. Free$22+/month	0.6%
13	Independent Analytics Philadelphia, Pennsylvania, United States A GDPR-friendly website analytics plugin made exclusively for WordPress. Free$54+/year	0.6%
14	Adobe Analytics San Jose, California, United States An enterprise solution that enables organizations to mix, match, and analyze data from any digital point in the customer journey. $37,500+/year	0.5%
15	Zoho SalesIQ Chennai, India A customer messaging and engagement platform that helps businesses track website visitors in real time, connect with them through live chat, and convert them into leads or support contacts. Free$10+/user/month	0.4%
16	Plausible Tartu, Estonia A lightweight, privacy-friendly web analytics service used to measure website traffic and conversions, available as a hosted subscription or a self-hosted open source option. FreeOpen source$9+/month	0.4%
17	VWO Delhi, India A comprehensive visual website analytics, optimization, and A/B testing platform for running experiments and improving digital user experiences across websites and apps. $2,064+/year	0.4%
18	Yandex.Metrica Moscow, Russia A free web analytics tool from the Russian company Yandex used to track website traffic and analyze visitor behavior. Free300,000 RUB+/month	0.4%
19	Quantcast San Francisco, California, United States A digital platform specializing in real-time advertising, audience measurement and consent management. Free$$$	0.3%
20	Flag Counter Dubuque, Iowa, United States A free web traffic counter that displays the flags of visitors' countries. Free$29.99/year	0.2%
21	Tinybird New York, United States A managed, serverless, real-time analytics backend service built on ClickHouse that helps developers collect, process, and share data through APIs. Free$25+/month	0.2%
22	Inspectlet Santa Clara, California, United States A website analytics tool that helps businesses understand how visitors interact with their sites by capturing behavioral data beyond traditional metrics. Free$39+/month	0.2%
23	Mixpanel San Francisco, California, United States A real-time, event-based product and user analytics platform that helps businesses track and understand user behavior on websites and mobile applications. Free$140+/month	0.2%
24	Chartbeat New York, United States A content intelligence and analytics platform that provides real-time and historical audience data to help web publishers understand how users engage with their content. $7,000+/year	0.1%
25	Triple Whale Columbus, Ohio, United States A cloud-based reporting and attribution platform that centralizes data from all channels, tools, and platforms into a single dashboard. Free$129+/month	0.1%

👉 See Also

🌎 Analytics in other countries
- Angola
- Egypt
- Kenya

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 2,798 websites from Morocco.
We currently track the presence of 191 web analytics tools across the web.
Of these, 54 were detected on websites from Morocco.
Statistics were last calculated on May 5, 2026.
For more details, see our methodology and disclaimer.