🆚 Adform vs. Viant DSP

Type

Advertising technology
Advertising technology

About

Adform is a global programmatic advertising platform that lets marketers plan, buy, and measure digital media campaigns with unified demand-side, data management, and ad-serving tools.

It offers a combined DSP, DMP, and ad server, access to premium global inventory across display, video, mobile, CTV, audio, and retail media, AI-driven bid optimization, dynamic creative capabilities, and transparent reporting with open APIs.

Viant DSP is a demand-side platform that enables marketers to plan, execute and measure programmatic advertising campaigns in a single platform.

Headquarters

Copenhagen, Denmark
Irvine, California, United States

Website

Pricing

Free version ❌
Custom
Free version ❌
Custom

Categories

Advertising › Rank #25
Advertising › Rank #98
DMP › Rank #3

Popularity

Determined by the number of sites using each technology.

Adform advertising technology is 8 times more popular than Viant DSP.
Total websites

Market share

Advertising

Popularity by country

Determined by the number of sites detected from each country.

Adform is more popular in Germany, Turkey, and the Czech Republic, while Viant DSP is more popular in the United States.
United States
Germany
Turkey
Czech Republic
Spain
Poland
Switzerland
Italy
United Kingdom
Finland

Awards

Popularity by domain category

Determined by the number of sites in each category.

Adform is more popular than Viant DSP in all market segments.
Business
Online Shopping
Marketing/Merchandising
Finance/Banking
Fashion/Beauty
Travel
General News
Health
Education/Reference
Entertainment

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#131
View more ➝
Name
Rank
#1,629
#3,721
View more ➝

See also

🗃️ About This Data