🆚 Google AdSense vs. Google Interactive Media Ads
- 📈 Google AdSense is much more popular than Google Interactive Media Ads.
- 🌍 Google AdSense is more popular in all countries.
Statistics based on 3.3M+ analyzed websites. About this data
Google AdSense
Google Interactive Media AdsType
Advertising technology
Advertising technology
About
Google AdSense is an advertising network that lets publishers earn revenue by displaying targeted ads on their websites.
It supports contextual and audience-based ad selection, offers automatically placed ads, provides multiple formats such as display, in-article, in-feed, and multiplex, and overlay formats such as anchor, side rail, and vignette ads.
Google Interactive Media Ads (IMA) enable publishers to request ads from any VAST-compliant ad server and manage ad playback.
Headquarters
Mountain View, California, United States
Mountain View, California, United States
Pricing
Revenue share80%
Categories
Popularity
Determined by the number of sites using each technology.
Google AdSense advertising technology is 97 times more popular than Google Interactive Media Ads.
Total websites
Market share
Advertising
Popularity by country
Determined by the number of sites detected from each country.
Google AdSense is more popular than Google Interactive Media Ads in all countries.
United States
Japan
Germany
United Kingdom
France
India
Brazil
Spain
Italy
Russia
Awards
- 🥇 Most popular in Japan in the Advertising category.
- 🥇 Most popular in France in the Advertising category.
- 🥇 Most popular in India in the Advertising category.
- 🥇 Most popular in Brazil in the Advertising category.
- 🥇 Most popular in Spain in the Advertising category.
- 🔥 12nd most popular in Vietnam in the Advertising category.
- ⬆️ 21st most popular in Switzerland in the Advertising category.
- ⬆️ 22nd most popular in Italy in the Advertising category.
- ⬆️ 27th most popular in Brazil in the Advertising category.
- ⬆️ 28th most popular in India in the Advertising category.
Popularity by domain category
Determined by the number of sites in each category.
Google AdSense is more popular than Google Interactive Media Ads in all market segments.
Blogs/Wiki
General News
Business
Entertainment
Education/Reference
Online Shopping
Internet Services
Sports
Travel
Public Information
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Ezoic
Mediavine
Raptive
Magnite
OpenX
Nexxen
Adyoulike
Google company profile🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,375,483 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.