Google Interactive Media Ads
Google, Mountain View, California, United StatesGoogle Interactive Media Ads (IMA) enable publishers to request ads from any VAST-compliant ad server and manage ad playback.
According to our data, Google Interactive Media Ads ranks 45th among the online advertising platforms we track.
It has 0.3% of the advertising market share and is detected on 0.05% of all websites.
- 🏠 Website
📊 Rankings and Market Share
- Advertising
- Rank: 45
- Market share: 0.3%
- JavaScript Libraries
- Rank: 196
- Market share: 0.07%
🏆 Google Interactive Media Ads Awards
- ⬆️ 23rd most popular in Italy in the Advertising category.
- ⬆️ 24th most popular in Brazil in the Advertising category.
- ⬆️ 30th most popular in Canada in the Advertising category.
- ⬆️ 33rd most popular in Poland in the Advertising category.
- ⬆️ 37th most popular in France in the Advertising category.
- ⬆️ 38th most popular in Spain in the Advertising category.
- ⬆️ 142nd most popular in Italy in the JavaScript Libraries category.
- ⬆️ 161st most popular in Poland in the JavaScript Libraries category.
- ⬆️ 177th most popular in Canada in the JavaScript Libraries category.
- ⬆️ 181st most popular in Brazil in the JavaScript Libraries category.
⚡ Sites Using Google Interactive Media Ads
We have data on 2,036 websites that use Google Interactive Media Ads advertising technology. Here is a list of some of the top ranked ones.
The highest rated site using Google Interactive Media Ads is uol.com.br.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | #97 | Brazil | Brazilian Portuguese | |
| 2 | #112 | Poland | Polish | |
| 3 | #251 | United States | American English | |
| 4 | #414 | Spain | Spanish | |
| 5 | #471 | Australia | English | |
| 6 | #480 | Brazil | Brazilian Portuguese | |
| 7 | #533 | United States | English | |
| 8 | #556 | United Kingdom | English | |
| 9 | #628 | India | English | |
| 10 | #637 | India | Hindi | |
| 11 | #701 | Italy | Italian | |
| 12 | #1,076 | Spain | Spanish | |
| 13 | #1,182 | United States | English | |
| 14 | #1,324 | Spain | English | |
| 15 | #1,352 | United States | English | |
| 16 | #1,454 | Poland | Polish | |
| 17 | #1,537 | United States | English | |
| 18 | #1,593 | Poland | Polish | |
| 19 |  pandora.com |
#1,819 | United States | English |
| 20 | #1,820 | Italy | Italian |
📈 Usage Statistics
Most of the sites that use Google Interactive Media Ads:
- are located in the United States
- have content in English
- use the .com domain extension
- fall into the General News category.
Most of the sites using Google Interactive Media Ads are from the United States, Italy, and Germany.
- United States 20.3%
- Italy 10.6%
- Germany 5.5%
- France 5.1%
- Spain 4.3%
- Poland 4.2%
- Brazil 4%
- Canada 3.6%
- United Kingdom 3.1%
- Other 39.3%
Most Google Interactive Media Ads users speak English, Italian, or Spanish.
- English 50.3%
- Italian 8.5%
- Spanish 7.1%
- French 5.2%
- German 3.8%
- Portuguese 3.6%
- Polish 3.2%
- Turkish 2.1%
- Dutch 1.5%
- Other 14.7%
Google Interactive Media Ads advertising technology is especially popular on .com and .it top-level domains.
- .com 47.2%
- .it 6.3%
- .pl 2.9%
- .de 2.8%
- .com.br 2.2%
- .net 2.2%
- .org 2%
- .fr 1.7%
- .ch 1.7%
- Other 31%
The primary market segments for websites utilizing Google Interactive Media Ads include general news, entertainment, and sports.
- General News 21%
- Entertainment 18.7%
- Sports 12%
- Blogs/Wiki 7.8%
- Games 6.5%
- Internet Radio/TV 3.7%
- Portal Sites 3.2%
- Business 2.8%
- Streaming Media 2.8%
- Other 21.5%
🕵️ Similar Technologies
These are some of the best Google Interactive Media Ads alternatives.
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💬 Frequently Asked Questions
What is the company behind Google Interactive Media Ads?
Google Interactive Media Ads is owned by Google LLC, headquartered in Mountain View, California, United States.
Which country uses Google Interactive Media Ads the most?
The majority of Google Interactive Media Ads users are from the United States.
Who uses Google Interactive Media Ads?
According to our data, Google Interactive Media Ads is used on thousands of sites, including such established ones as uol.com.br,
wp.pl, and
cbsnews.com.
How does Google Interactive Media Ads compare to its competitors?
Google Interactive Media Ads is a moderately popular advertising technology, ranking ahead of 157 other online advertising platforms we track.
What are the alternatives to Google Interactive Media Ads?
Alternatives and possible competitors to Google Interactive Media Ads may include 
Magnite, 
OpenX, and StackAdapt.
👉 See Also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 4,001,723 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.