🆚 Ahrefs Web Analytics vs. Umami
- 📈 Ahrefs Web Analytics is twice as popular as Umami.
- 🌎 Ahrefs Web Analytics is more popular in the United States, the United Kingdom, and the Netherlands.
- 🌍 Umami is more popular in Germany, France, and China.
Ahrefs Web Analytics
UmamiType
About
Ahrefs Web Analytics is a privacy-friendly, cookie-free web analytics platform that allows website owners to monitor traffic and user activity in real time.
It provides live traffic statistics, event tracking, funnels, campaign and referrer analysis, AI chatbot traffic reporting, 
Google Search Console integration, custom events, and lightweight analytics scripts designed as a simpler alternative to 
Google Analytics.
Umami is an open-source, privacy-focused web analytics tool that acts as a lightweight alternative to Google Analytics, enabling website owners to track traffic and user interactions without collecting personal data.
It offers cookieless tracking, real-time dashboards, custom event tracking, multi-site support, full self-hosting with complete data ownership, and advanced segmentation and cohort analysis tools available since version 3.
Headquarters
Pricing
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- ⭐ 7th most popular in Pakistan in the Analytics category.
- ⭐ 9th most popular in Vietnam in the Analytics category.
- ⭐ 10th most popular in Turkey in the Analytics category.
- 🔥 11st most popular in India in the Analytics category.
- 🔥 12nd most popular in Indonesia in the Analytics category.
- 🔥 12nd most popular in China in the Analytics category.
- 🔥 14th most popular in France in the Analytics category.
- 🔥 16th most popular in Vietnam in the Analytics category.
- 🔥 19th most popular in Poland in the Analytics category.
- 🔥 19th most popular in Norway in the Analytics category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Cloudflare Web Analytics
Microsoft Clarity
Plausible
Rybbit
Matomo
Fathom
Swetrix🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,531,795 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.