🆚 Appier vs. VWO

Compare technologies based on real-world usage data *
Appier
VWO

Type

Customer data platform
Web analytics tool

About

Appier offers a real-time customer data platform, an AI-powered personalization cloud, and a suite of marketing tools for ad retargeting, user acquisition, and customer engagement.

VWO is a comprehensive visual website analytics, optimization, and A/B testing platform for running experiments and improving digital user experiences across websites and apps.

It supports A/B, multivariate, and split URL testing with a no-code visual editor, behavioral analytics with heatmaps, session recordings, funnels, and surveys, advanced audience segmentation and personalization, and feature experimentation with 13 SDKs available for integration.

Headquarters

Taipei, Taiwan
Delhi, India

Website

appier.com #112,463
vwo.com #54,660

Pricing

Free version ❌Free 30-day trial
VWO Insights$2,064+/year
VWO Testing$4,068+/year
VWO Personalize$3,828+/year

Categories

CDP › Rank #35
Personalization › Rank #50
Personalization › Rank #2
Analytics › Rank #18
A/B Testing › Rank #1
Feature Management › Rank #1

Popularity

Determined by the number of sites using each technology.

The VWO web analytics tool is 64 times more popular than Appier.
Total websites

Market share

Personalization

Popularity by country

Determined by the number of sites detected from each country.

VWO is more popular in the United States, the United Kingdom, and the Netherlands, while Appier is more popular in Taiwan.
United States
United Kingdom
Netherlands
Germany
Australia
Canada
Spain
Brazil
Japan
France

Awards

Popularity by domain category

Determined by the number of sites in each category.

VWO is more popular than Appier in all market segments.
Business
Online Shopping
Marketing/Merchandising
Internet Services
Education/Reference
Software/Hardware
Health
Finance/Banking
Travel
Fashion/Beauty

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#1,189
#2,889
#3,044
#3,370
#3,427
View more ➝
Name
Rank
#143
#248
#319
#409
#424
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.