๐Ÿ†š AppsFlyer vs. Authorize.net

Type

Marketing attribution platform
Payment service

About

AppsFlyer is a SaaS mobile attribution and marketing analytics platform that enables app marketers to measure and attribute installs, in-app events, and revenue across diverse channels.

It provides real-time multi-touch attribution and cost aggregation, detailed campaign and user behavior analytics, deep linking and audience segmentation tools, AI-enhanced fraud detection that blocks invalid clicks and installs, APIs for data export, and integrations with marketing, customer data, and product analytics platforms.

Authorize.net is a payment gateway that facilitates the submission and routing of credit card and electronic check payment transactions to the processing networks on behalf of its client merchants.

It includes built-in tools such as the Advanced Fraud Detection Suite with over a dozen configurable filters (for example IP, daily velocity, shipping vs billing address, AVS, etc.), recurring billing and subscription management, customer profile storage, support for digital wallets (Apple Pay, Google Pay), and APIs/SDKs for developers to integrate payments and reporting.

Headquarters

San Francisco, California, United States
San Francisco, California, United States

Website

Pricing

Free version โœ”๏ธ12K free conversions for the first year
Growth$0.07/conversion
EnterpriseCustom
Free version โŒ
Payment gateway only
Gateway fee$25/month
Per transaction10ยข + daily batch fee 10ยข
All-in-one
Gateway fee$25/month
Per transaction2.9% + 30ยข

Categories

Marketing Attribution โ€บ Rank #2
Analytics โ€บ Rank #46
Fraud Prevention โ€บ Rank #5
Fraud Prevention โ€บ Rank #2
Payments โ€บ Rank #12

Popularity

Determined by the number of sites using each technology.

The Authorize.net payment service is 1.6 times more popular than AppsFlyer.
Total websites

Market share

Fraud Prevention

Popularity by country

Determined by the number of sites detected from each country.

Authorize.net is more popular in the United States, Germany, and the Netherlands, while AppsFlyer is more popular in the United Kingdom, Japan, and India.
United States
United Kingdom
Japan
Germany
India
France
Indonesia
Netherlands
Brazil
Russia

Awards

Popularity by domain category

Determined by the number of sites in each category.

Authorize.net is more popular among sites focused on online shopping, business, and marketing and merchandising, while AppsFlyer is more commonly used on fashion and beauty, finance and banking, and software and hardware sites.
Online Shopping
Business
Marketing/Merchandising
Fashion/Beauty
Finance/Banking
Health
Software/Hardware
Internet Services
Travel
Entertainment

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#123
View more โž
Name
Rank
View more โž

See also

๐Ÿ—ƒ๏ธ About This Data