🆚 AppsFlyer vs. FraudLabs Pro

Type

Marketing attribution platform
Fraud prevention software

About

AppsFlyer is a SaaS mobile attribution and marketing analytics platform that enables app marketers to measure and attribute installs, in-app events, and revenue across diverse channels.

It provides real-time multi-touch attribution and cost aggregation, detailed campaign and user behavior analytics, deep linking and audience segmentation tools, AI-enhanced fraud detection that blocks invalid clicks and installs, APIs for data export, and integrations with marketing, customer data, and product analytics platforms.

FraudLabs Pro is a payment fraud detection solution designed to protect merchants from fraud losses and chargebacks.

It performs comprehensive validation of each order by checking geolocation, proxy use, email and credit card authenticity, transaction velocity, device identity, and blacklist records, lets merchants customize rules and thresholds for risk scoring, and supports easy integration via ready-plugins and API.

Headquarters

San Francisco, California, United States
Bayan Baru, George Town, Malaysia

Website

Pricing

Free version ✔️12K free conversions for the first year
Growth$0.07/conversion
EnterpriseCustom
Free version ✔️500 queries or sales < 25K USD per month
Mini
(1.5K queries)
$29.95/month
Small
(5K queries)
$99.95/month
Medium
(25K queries)
$249.95/month
Large
(100K queries)
$499.95/month
Enterprise
(500K queries)
$1,249.95/month

Categories

Marketing Attribution › Rank #2
Analytics › Rank #46
Fraud Prevention › Rank #5
Fraud Prevention › Rank #40

Popularity

Determined by the number of sites using each technology.

The AppsFlyer marketing attribution platform is 100 times more popular than FraudLabs Pro.
Total websites

Market share

Fraud Prevention

Popularity by country

Determined by the number of sites detected from each country.

AppsFlyer is more popular than FraudLabs Pro in all countries.
United States
Japan
United Kingdom
India
Indonesia
Russia
Brazil
Germany
France
Spain

Awards

Popularity by domain category

Determined by the number of sites in each category.

AppsFlyer is more popular than FraudLabs Pro in all market segments.
Online Shopping
Business
Finance/Banking
Marketing/Merchandising
Fashion/Beauty
Travel
Software/Hardware
Entertainment
Internet Services
Restaurants

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#123
View more ➝
Name
Rank
#210,703
View more ➝

See also

🗃️ About This Data