🆚 Basis vs. Publift
- 📈 Basis is three times more popular than Publift.
- 🌎 Basis is more popular in the United States, the United Kingdom, and Spain.
- 🌍 Publift is more popular in France, Australia, and Germany.
Statistics based on 3.5M+ analyzed websites. About this data
BasisType
Advertising technology
Advertising technology
About
Basis is a digital advertising platform that unifies programmatic buying, workflow automation and business intelligence.
Publift is a premium ad network and ad ops partner built for established digital publishers who sell ad inventory programmatically.
It sets eligibility at more than 500,000 monthly page views or over $2,000 in monthly ad revenue, and provides header bidding optimization, ad block recovery tools, and custom ad formats.
Headquarters
Chicago, Illinois, United States
Dublin, Ireland
Pricing
Revenue share80%
Categories
Advertising › Rank #55
Advertising › Rank #97
Popularity
Determined by the number of sites using each technology.
Basis advertising technology is 2.6 times more popular than Publift.
Total websites
Market share
Advertising
Popularity by country
Determined by the number of sites detected from each country.
Basis is more popular in the United States, the United Kingdom, and Spain, while Publift is more popular in France, Australia, and Germany.
United States
France
Australia
Germany
United Kingdom
Spain
Canada
Switzerland
Italy
Brazil
Awards
- ⬆️ 28th most popular in Switzerland in the Advertising category.
- ⬆️ 31st most popular in the United States in the Advertising category.
- ⬆️ 40th most popular in Canada in the Advertising category.
- ⬆️ 52nd most popular in France in the Advertising category.
- ⬆️ 52nd most popular in Spain in the Advertising category.
- ⬆️ 21st most popular in Australia in the Advertising category.
- ⬆️ 42nd most popular in France in the Advertising category.
- ⬆️ 53rd most popular in Germany in the Advertising category.
- ⬆️ 88th most popular in the United Kingdom in the Advertising category.
Popularity by domain category
Determined by the number of sites in each category.
Basis is more popular among sites focused on business, marketing and merchandising, and education and reference, while Publift is more commonly used on general news, entertainment, and Internet services sites.
Business
Marketing/Merchandising
General News
Education/Reference
Entertainment
Online Shopping
Finance/Banking
Blogs/Wiki
Internet Services
Sports
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Criteo
Magnite
OpenX
Mediavine
Raptive🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,531,795 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.