🆚 Basis vs. Publift
- 📈 Basis is three times more popular than Publift.
- 🌎 Basis is more popular in the United States, France, and the United Kingdom.
- 🌍 Publift is more popular in Australia, Germany, and New Zealand.
Statistics based on 3.8M+ analyzed websites. About this data
Type
Advertising technology
Advertising technology
About
Basis is a digital advertising platform that unifies programmatic buying, workflow automation and business intelligence.
Publift is a premium ad network and ad ops partner built for established digital publishers who sell ad inventory programmatically.
It sets eligibility at more than 500,000 monthly page views or over $2,000 in monthly ad revenue, and provides header bidding optimization, ad block recovery tools, and custom ad formats.
Headquarters
Chicago, Illinois, United States
Dublin, Ireland
Pricing
Revenue share 80%
Categories
Advertising › Rank #51
Advertising › Rank #101
Popularity
Determined by the number of sites using each technology.
Basis advertising technology is 3 times more popular than Publift.
Total websites
Market share
Advertising
Popularity by country
Determined by the number of sites detected from each country.
Basis is more popular in the United States, France, and the United Kingdom, while Publift is more popular in Australia, Germany, and New Zealand.
United States
Australia
Germany
France
United Kingdom
Canada
Spain
Switzerland
Italy
Brazil
Awards
- ⬆️ 26th most popular in the United States in the Advertising category.
- ⬆️ 21st most popular in Australia in the Advertising category.
- ⬆️ 64th most popular in Germany in the Advertising category.
Popularity by domain category
Determined by the number of sites in each category.
Basis is more popular among sites focused on business, marketing and merchandising, and education and reference, while Publift is more commonly used on general news, entertainment, and Internet services sites.
Business
Marketing/Merchandising
General News
Education/Reference
Entertainment
Online Shopping
Finance/Banking
Blogs/Wiki
Internet Services
Health
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
See also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,814,833 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.
Basis

