Basis
Basis is a digital advertising platform that unifies programmatic buying, workflow automation and business intelligence.
According to our data, Basis ranks 54th among the online advertising platforms we track.
It has 0.3% of the advertising market share and is detected on 0.04% of all websites.
- 🏠 Website
- 🏷️ Previous name
- Centro
- 🔗 Links
📊 Rankings and Market Share
- Advertising
- Rank: 54
- Market share: 0.3%
🏆 Basis Awards
- ⬆️ 31st most popular in the United States in the Advertising category.
⚡ Sites Using Basis
We have data on 1,486 websites that use Basis advertising technology. Here is a list of some of the top ranked ones.
The highest rated site using Basis is sagepub.com.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | #342 | United States | English | |
| 2 | #1,333 | United States | American English | |
| 3 | #1,629 | United States | English | |
| 4 |  redhat.com |
#2,653 | United States | English |
| 5 | #3,036 | United States | American English | |
| 6 | #3,211 | Mexico | Mexican Spanish | |
| 7 | #3,634 | Mexico | Mexican Spanish | |
| 8 |  paypay.ne.jp |
#3,863 | Japan | Japanese |
| 9 | #3,999 | Russia | English | |
| 10 | #6,591 | United States | English | |
| 11 | #7,340 | United States | American English | |
| 12 | #7,481 | Germany | English | |
| 13 | #8,771 | United States | English | |
| 14 | #9,254 | United States | English | |
| 15 | #10,232 | United States | American English | |
| 16 | #11,488 | United States | English | |
| 17 | #12,000 | United Kingdom | English | |
| 18 | #12,082 | United States | English | |
| 19 | #12,102 | English | ||
| 20 | #12,586 | English |
📈 Usage Statistics
Most of the sites that use Basis:
- are located in the United States
- have content in English
- use the .com domain extension
- fall into the Business category.
Most of the sites using Basis are from the United States.
- United States 70.2%
- France 4.1%
- Spain 3%
- Canada 2.7%
- United Kingdom 2.6%
- Switzerland 2.5%
- Germany 2%
- Italy 2%
- Mexico 1.4%
- Other 9.5%
Most Basis users speak English, French, or Spanish.
- English 85.3%
- French 4.4%
- Spanish 3.8%
- Italian 1.8%
- German 1.7%
- Portuguese 1.1%
- Czech 0.4%
- Japanese 0.3%
- Finnish 0.3%
- Other 0.9%
Basis advertising technology is especially popular on .com and .org top-level domains.
- .com 63.8%
- .org 13.3%
- .edu 2.1%
- .net 1.9%
- .ca 1.5%
- .fr 1.5%
- .ch 1.5%
- .it 1.3%
- .coop 1.3%
- Other 11.8%
The primary market segments for websites utilizing Basis include business, marketing and merchandising, and education and reference.
- Business 17.7%
- Marketing/Merchandising 9%
- Education/Reference 8.1%
- Online Shopping 7.1%
- Finance/Banking 6.6%
- Health 5.2%
- General News 3.8%
- Real Estate 3.6%
- Travel 3.6%
- Other 35.3%
🕵️ Similar Technologies
These are some of the best Basis alternatives.
Criteo
Magnite
OpenX
PubMatic🆚 Compare Alternatives
Compare Basis to…
- 🕵️ Similar online advertising platforms
- ⭐ Market leaders
- 💡 More alternatives
- 🔎 All options
Google AdSense
Microsoft Advertising
Google Ad Manager
TripleLift💬 Frequently Asked Questions
Where is Basis's headquarters?
Basis is located in Chicago, Illinois, United States.
Which country uses Basis the most?
The majority of Basis users are from the United States.
Who uses Basis?
According to our data, Basis is used on over a thousand sites, including such established ones as sagepub.com,
eset.com, and
toyota.com.
Is Basis used on government websites?
In total, we found Basis on 4 government sites in the United States.
Do academic institutions use Basis?
Yes. Overall, we know of 31 academic websites in the United States that use Basis.
How does Basis stack up against its competitors?
Basis is a moderately popular advertising technology, ranking ahead of 144 other online advertising platforms we track.
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,604,716 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.