🆚 Better Business Bureau vs. Trustpilot
- 📈 Trustpilot is three times more popular than Better Business Bureau.
- 🌍 Trustpilot is more popular in the United Kingdom, the Netherlands, and France.
- 🌎 Better Business Bureau is more popular in the United States, Canada, and Afghanistan.
TrustpilotType
About
The Better Business Bureau (BBB) is an American online platform that provides letter-grade ratings for businesses from A+ to F based on how they handle customer complaints, transparency, time in business, and responsiveness.
It also lists verified customer reviews, offers accreditations with a trademarked seal, publishes complaint histories, and provides dispute-resolution services such as mediation and arbitration.
Trustpilot is a global consumer review platform where users can leave star ratings and written feedback for businesses, while companies can respond and manage their public reputation.
It hosts over 300 million reviews, provides tools for review collection, analytics including sentiment and topic categorization, a proprietary TrustScore metric, and AI-assisted response and trend forecasting features for businesses.
Headquarters
Pricing
(200 review invites)$3,588+/year
(500 review invites)$7,548+/year
(5,000 review invites)$13,188+/year
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🥇 Most popular in Canada in the Business Listings category.
- 🥈 Second most popular in the United States in the Business Listings category.
- 🥈 Second most popular in the United States in the Customer Reviews category.
- 🥈 Second most popular in Canada in the Customer Reviews category.
- 🥇 Most popular in the United Kingdom in the Customer Reviews category.
- 🥇 Most popular in the Netherlands in the Customer Reviews category.
- 🥇 Most popular in Italy in the Customer Reviews category.
- 🥇 Most popular in France in the Customer Reviews category.
- 🥇 Most popular in Denmark in the Customer Reviews category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Yelp
Tripadvisor
Trustindex
Stamped🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,511,349 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.
