🆚 Better Business Bureau vs. Tripadvisor
- 📈 Tripadvisor is twice as popular as Better Business Bureau.
- 🌍 Tripadvisor is more popular in the United Kingdom, Italy, and Spain.
- 🌎 Better Business Bureau is more popular in the United States and Canada.
Type
About
The Better Business Bureau (BBB) is an American online platform that provides letter-grade ratings for businesses from A+ to F based on how they handle customer complaints, transparency, time in business, and responsiveness.
It also lists verified customer reviews, offers accreditations with a trademarked seal, publishes complaint histories, and provides dispute-resolution services such as mediation and arbitration.
Tripadvisor is a global travel guidance platform that aggregates user-generated reviews, ratings, and pricing information for hotels, restaurants, and attractions worldwide.
It provides review widgets and booking tools for websites, supports millions of listings across travel categories, and offers review moderation, traveler rankings, and badges.
Headquarters
Pricing
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🥇 Most popular in Canada in the Business Listings category.
- 🥈 Second most popular in the United States in the Business Listings category.
- 🥈 Second most popular in the United States in the Customer Reviews category.
- 🥈 Second most popular in Canada in the Customer Reviews category.
- 🥇 Most popular in Greece in the Customer Reviews category.
- 🥇 Most popular in New Zealand in the Customer Reviews category.
- 🥇 Most popular in Switzerland in the Customer Reviews category.
- 🥇 Most popular in South Africa in the Customer Reviews category.
- 🥇 Most popular in Austria in the Customer Reviews category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
See also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,511,995 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.

