🆚 Dotdigital Personalization vs. Shogun

Type

Personalization software
Page builder

About

Dotdigital Personalization, formerly Fresh Relevance, is a cloud-based e-commerce personalization and real-time marketing optimization platform that tracks online shopper behavior to deliver tailored product recommendations.

It serves as an add-on to the core Dotdigital marketing platform and provides cross-channel personalization for web, email, SMS, and ads, real-time product recommendations, triggered cart and browse abandonment messages, dynamic content such as banners and countdown timers, and behavioral targeting for price drops and stock alerts.

Shogun is an e-commerce optimization and personalization platform for Shopify that provides a visual page builder and A/B testing tools.

It supports landing, product, collection, and blog pages, A/B testing with up to six variants, Smart Pages that adapt based on visitor and traffic source, and personalization by location, device, UTM parameters, and Klaviyo audience segments.

Headquarters

London, United Kingdom
Walnut, California, United States

Website

Pricing

Free version ❌
Custom
Free version ❌Free 10-day trial
Build
(25+ pages)
$39+/month
Grow
(unlimited pages)
$199/month
Advanced
(+ content syncing)
$499/month

Categories

Personalization › Rank #57
Personalization › Rank #6
Page Builders › Rank #14
A/B Testing › Rank #6

Popularity

Determined by the number of sites using each technology.

The Shogun page builder is 26 times more popular than Dotdigital Personalization.
Total websites

Market share

Personalization

Popularity by country

Determined by the number of sites detected from each country.

Shogun is more popular in the United States, the United Kingdom, and Australia, while Dotdigital Personalization is more popular in Slovakia.
United States
United Kingdom
Australia
Canada
Japan
Germany
New Zealand
France
Ireland
Italy

Awards

Popularity by domain category

Determined by the number of sites in each category.

Shogun is more popular among sites focused on online shopping, fashion and beauty, and marketing and merchandising, while Dotdigital Personalization is more commonly used on travel sites.
Online Shopping
Fashion/Beauty
Marketing/Merchandising
Business
Sports
Health
Software/Hardware
Real Estate
Travel
Blogs/Wiki

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#16,782
#30,199
View more ➝
Name
Rank
#21,428
View more ➝

See also

🗃️ About This Data