🆚 Etsy vs. Taobao

Compare technologies based on real-world usage data *

Type

Online marketplace
Online marketplace

About

Etsy is an online marketplace where people around the world connect to buy and sell handmade, vintage, and craft-related goods.

It enables independent sellers to run their own shops, offering customizable listings, pricing, and shipping options.

Read more…

Taobao is a Chinese online consumer-to-consumer e-commerce marketplace where individual sellers and small businesses list a massive assortment of products for buyers to browse and purchase.

It hosts over a billion product listings across diverse categories, integrates personalized recommendations, live-stream shopping, user reviews and direct seller communication, and leverages Alipay payments with buyer protection.

Headquarters

New York, United States
Hangzhou, China

Website

Categories

Marketplaces › Rank #3
Marketplaces › Rank #6

Popularity

Determined by the number of sites using each technology.

The Etsy marketplace is 2.1 times more popular than Taobao.
Total websites

Market share

Marketplaces

Popularity by country

Determined by the number of sites detected from each country.

Etsy is more popular in the United States, the United Kingdom, and Germany, while Taobao is more popular in China, Hong Kong, and Indonesia.
United States
China
United Kingdom
Hong Kong
Germany
Indonesia
Canada
France
Netherlands
Italy

Awards

Popularity by domain category

Determined by the number of sites in each category.

Etsy is more popular among sites focused on blogs and wiki, online shopping, and marketing and merchandising, while Taobao is more commonly used on business, portal sites, and forum, bulletin boards sites.
Blogs/Wiki
Online Shopping
Marketing/Merchandising
Business
Entertainment
Internet Services
Recreation/Hobbies
Art/Culture/Heritage
Education/Reference
Sports

Top sites

Top-ranked sites that use these technologies.

Name
Rank
View more ➝
Name
Rank
#1,233
#1,704
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.